Area Sales Manager |ASM| Electrical Goods |amp| Home Appliance for VARANASI Region

  • Category: Counter Sales Jobs
  • Location: Varanasi, Uttar Pradesh
  • Job Type: Full Time / Part Time
  • Salary: Estimated: $ 24K to 30K
  • Published on: 2025/09/21

Job Detail

Job ID

3530

Career Level

Area Sales Manager

Experience

4 Years

Gender

Male

Female

Industry

Business Development

Retails

Sales

Qualifications

Any graduate in Any specialization

Job Description

New Business Development: – Exploring new markets and generating new business leads – Pursuing new leads and leading it to closures – Leads to be generated through references – Identify potential prospects and contact them so as to generate new accounts locally and internationally. Sales Strategies : – Support to Management on defining Sales strategies – Tracking the business growth – Defining Sales targets and plans Marketing Research : – Potential market information to be generated – Competitors research – Pricing market analysis – Research on new areas to be tapped Other Responsibilities : – Client Feedback process – Support in marketing Strategies – Signing up new Merchants – Relationship Building Sales MIS and Documentation : – Maintain a Daily MIS report along with other weekly reports to track the Business activities – Prepare action plans and schedules to achieve specific targets Target Industries : Retail, Dealers, Hotels etc.

Job Responsibility :
• Effective and efficient leader to perform under difficult environment.
• Responsible for Retail Sales in Assigned Area.
• Finding the Distributors.
• Appointing the Sub Dealer and Retailors under the Distributors.
• Increasing the Brand Visibility.
• Brand Promotion.
• Improved business growth of Sterling Product in Various areas.
• Organising Electrician meets on a regular intervention at Distributor and Dealer points.
• The primary purpose of the position is to deliver accelerated and profitable business growth Via Channel and retail Sales
• To handles sales for Electrical Goods, lighting products & Luminaries (Electrical/FMEG/ Wires & Cables Industry/Home Appliances Industry) through Chanel and retail sales.
• Appointing & monitoring Channel Partner, Dealer network & to handle sales Distributors in assigned location.
• Handle Assigned territory, achieve budgeted Sales target Through Channel & Retail sales
• Promoting new products and any special deals in the assigned location.
• Builds market position by locating, developing, defining, negotiating, and closing business relationships.
• Should be a strong strategy planner, innovative thinker, and doer
• Keep track of competition activity in the market i.e. Competitor Mapping.
• Customer Relationship management with Dealer, retailers and CNF.
• Managing the existing share of business.
• Sales forecasting and control.
• Preparation / designing of Sales / Collection Budget for the State Product / Territory wise looking into organizational (product) strength and Market Potential.
• Managing complete business operations inclusive of total turnaround with accountability for profitability & executing pre-designated targets in given time frame.
• Strategizing short / long term business directions to ensure maximum profitability in line with organizational objectives.

Requirements
• Any Graduate/ Undergraduate who can handle channel Sales & retail sales.
• Able to cultivate lasting relationship with key decision makers.
• Interpersonal skills and skilful organization of tasks; ability to work with little or no supervision.
• Good negotiation skills
• Confidant personality
• Fresher’s can also apply

Required skills

Dealers

Distributors

Markeings

Retails

Sales


Company Name: Sterling Manufacturing Company

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