B2B Technology Content Writer

Disprz


Content Writer - Manager
Disprz • Mumbai, Maharashtra • via Cutshort
₹7L–₹12L a year
Full–time
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Job description
About the Manager- Content Writing

We are looking for a passionate and creative content writer to join our marketing team. You are an individual who possess world-class writing skills, loves making complex technology easy to understand and thrives in a fast paced agile environment.

Responsibilities (not exhaustive)
• Design and execute content marketing strategy to support sales and marketing team
• Write compelling content for multiple online channels like blogs, white papers, Ebooks, case studies, press releases, videos, etc.,
• Drive internal sales enablement and work closely with our Inside Sales team to develop monthly client pitches, emails, and drafting content with various touch points defined in the outbound sales activity.
• Write innovative content copy for weekly social media posts (LinkedIn, Twitter)
• Ghost write few original content in the form of blogs, ebooks, others
• Support content operations including uploading content, maintaining content management system (Wordpress), creating supporting graphics.
• Use search engine optimisation (SEO) in writing to maximise the visibility of all the online content pieces
• Engage with the internal product team, strategy team to get product briefs and create positioning documents.
• Research buyer personas, and create appropriate messaging around it.
• This profile will be required to collaborate extensively with fellow colleagues across the marketing, inside sales, strategy, leadership, other teams to create and execute high impact content development and content marketing projects.

The Ideal Candidate

Education
• Bachelor’s degree preferably in Journalism, Business Marketing or related field from a top institute with an excellent academic record

Experience
• 4+ years of content marketing experience in IT industry / tech start-ups (SaaS experience is a plus)
• Have a proven track record of on time and high-quality project delivery
• Experience of having operated effectively in a high demand, rapidly shifting / fluid environment.
• Ability to work on multiple projects with different objectives simultaneously

Functional Skill Set
• Impeccable grasp of English language with strong interpersonal skills
• Strong knowledge of SEO, SEM, Google Analytics best practices
• Understanding of Social media content formats and style.
• Well versed with the nuisances of social media, especially LinkedIn and Twitter

Leadership Skills and Mindsets
• Lives and breathes a proactive delivery mindset, role-filling as necessary to meet program goals.
• Strong leadership skills and demonstrated ability to manage through times of uncertainty and change
• Ability to work with marketing and sales teams virtually
• Good time management skills, including prioritizing, scheduling and adapting as necessary
• Exceptionally creative with the ability to come up with creative content suggestions for various sales and marketing campaigns for different industries and personas
• Innovative mindset to come up with engaging content strategy that adds to our brand voice.
• Ability to quickly understand and communicate technical concepts and challenges across a wide range of audiences
• Self starter with the aggression to contribute continuously to increasing brand reach, and in the long run generating leads

Location

Anywhere in India, Mumbai preferred.
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qtech


B2B Technology Content Writer
qtech • Mumbai, Maharashtra • via Glassdoor
25 days ago
Full–time
No Degree Mentioned
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Job description
Responsibilities:

1) Create branded content for products and services (brochures, solution briefs, e-books)

2) Create long form marketing content like blogs, research articles and user guides

3) Adapt long from content into different formats like short articles, social media posts & infographics

4) Support the sales and marketing team with content requirements

Experience Required:

1) 5+ years’ experience in IT, Technology, B2B or SaaS products and services

2) Excellent communication skills – Oral and written

3) Ability to understand business processes, technology and create highly relevant content

4) Excellent research capabilities to find relevant and high-quality insights

5) Create keyword rich and SEO friendly content that elevates the marketing efforts

6) Global exposure is an added advantage

Behavioral Aspects:

1) Ability to work independently and in teams

2) Excellent Collaborator

3) Clarity of thought

4) Ideate new possibilities, innovate solutions and execute without fail

Education:

Engineer or Technical Education + Dip / Deg in Communications