Business Development Executive - Digital Marketing

About the Role

We are seeking enthusiastic and result-oriented Business Development Executives to join our digital marketing agency in Mumbai. You will play a key role in generating new business, maintaining client relationships, and expanding our service reach across sectors. You will work closely with the VP – Business Development and be expected to represent the agency in key client and industry touchpoints.

Key Responsibilities:

Lead Generation & Prospecting:

Identify and approach potential clients via cold calls, LinkedIn, referrals, and event networking.

Client Pitches & Presentations:

Develop compelling proposals and pitch decks customized for SEO, Paid Media, Social Media, Web Development, and other digital services.

Proposal Development:

Coordinate with internal teams to build customized proposals, commercial terms, and service agreements.

Sales Funnel Management:

Manage CRM, track leads, conduct follow-ups, and achieve monthly/quarterly revenue targets.

Client Relationship Management:

Build strong, long-term relationships with clients to drive repeat business and upselling opportunities.

Industry Events & Networking:

Attend marketing conferences, industry exhibitions, and networking forums to build brand visibility and generate business leads.

Pan-India Travel:

Ready to travel across India for client meetings, industry events, roadshows, or business networking opportunities as needed.

Market Intelligence:

Keep tabs on competitor activities, market shifts, and emerging trends in digital marketing and advertising.

Internal Team Coordination:

Work closely with strategy, design, and performance teams to ensure smooth handover and client satisfaction.

Requirements:

Proven track record in generating leads and closing high-ticket deals.

Expertise in client management, stakeholder negotiation, and proposal development.

Ability to work independently and represent the agency at external events.

Comfortable with Pan-India travel for client servicing and business growth.