Content Writer

Are you looking to join a passionate team to build your career?

Wings is a passion-driven design firm loves to keep people at the centre of its work. A community of creative culture that allows you to solve problems and uncover opportunities in unique ways. We believe our diverse perspectives are united by our shared passion towards designing a better world. http://www.wings.design/ - Chennai, India.

Position: Content writing

Experience: 0-3 years

Location: OMR, Chennai

Job Description:

We are looking for a talented and creative Content Writer to join our team. As a Content Writer, you will be responsible for producing high-quality content that resonates with our target audience and helps us achieve our content marketing goals. You will collaborate with cross-functional teams and contribute to various content initiatives.

Responsibilities:

Content Creation:
• Produce original, engaging, and informative content for our website, blog, social media, and other marketing channels.
• Write articles, blog posts, product descriptions, and other forms of written content.

Research:
• Conduct thorough research on topics to ensure accuracy and credibility in content.
• Stay updated on industry trends and news to produce relevant and up-to-date content.

SEO Optimization:
• Optimize content for search engines (SEO) by incorporating relevant keywords and metadata.
• Implement SEO best practices to improve content visibility and ranking in search results.

Editing and Proofreading:
• Review and edit content for grammar, spelling, punctuation, and style consistency.
• Ensure content is error-free and adheres to our style guidelines.

Content Strategy:
• Collaborate with our marketing and editorial teams to develop content strategies.
• Assist in planning content calendars and schedules to meet publishing goals and deadlines.

Audience Analysis:
• Understand our target audience's needs, preferences, and pain points.
• Tailor content to resonate with specific demographics or personas.

Content Promotion:
• Share content on our social media platforms and engage with our audience.
• Collaborate with our marketing teams to promote content effectively.

Performance Analysis:
• Use analytics tools to track content performance and generate reports.
• Make data-driven recommendations to improve content strategies.

Qualifications:
• Proven experience as a Content Writer or similar role.
• Excellent writing and editing skills with a strong command of grammar and style.
• Familiarity with SEO best practices and content optimization.
• Ability to research and understand complex topics.
• Strong communication and collaboration skills.
• Proficiency in content management systems (e.g., WordPress).
• Knowledge of digital marketing and social media platforms is a plus.
• Bachelor's degree in English, Journalism, Marketing, or a related field (preferred