Content Writer

Job Description

Research-Based Content Writer

We at Market Xcel are looking for a talented Research-Based Content Writer to join our Digital Marketing team. The ideal candidate will produce high-quality content that includes case studies, technical blogs, research papers, white papers, and corporate decks, driving our thought leadership and industry presence.

Responsibilities
• Research and develop comprehensive case studies showcasing our projects, products, and solutions in collaboration with project managers and based on information and insights
• Create highly technical and SEO-optimised blogs on relevant industry topics to increase visibility and engagement.
• Generate detailed and well-referenced research and white papers on industry trends, innovations, and developments.
• Create visually appealing and content-rich corporate credential decks for presentations, proposals, and reports.
• Increase website traffic by producing quality content that connects with target audiences, boosts engagement, and enhances brand awareness.
• Assisting the marketing team in developing content for advertising campaigns.
• Identifying Target audience needs and recommending new content to address gaps in the company's current content.

Qualifications
• Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field. A Master’s degree is a plus.
• Proven experience as a content writer in the Market Research Industry is a must
• Strong research skills with the ability to analyze and interpret complex information.
• Familiarity with SEO best practices and content optimization techniques.
• Experience with data analysis tools and software.

Skills And Qualifications

∙ Exceptional written communication skills

∙ Compelling writing style, voice, and tone

∙ Impeccable use of grammar, punctuation, and spelling

∙ Strong attention to detail

∙ Ability to meet tight deadlines

∙ Creative and strategic-thinking skills

∙ Ability to work independently and manage multiple projects simultaneously.

∙ Excellent communication and collaboration skills.

∙ Proficiency in web-based research and SEO best practices

Requirements
• Exceptional written communication skills
• Compelling writing style, voice, and tone
• Impeccable use of grammar, punctuation, and spelling
• Strong attention to detail
• Ability to meet tight deadlines
• Creative and strategic-thinking skills
• Ability to work independently and manage multiple projects simultaneously.
• Excellent communication and collaboration skills.
• Proficiency in web-based research and SEO best practices