Copywriter (Urgent)

At Think School, we're on a mission to revolutionize education. We aim to provide world-class business education at a fraction of the cost of denim jeans, making it accessible and impactful for everyone. Our focus is on subjects that schools and colleges typically neglect, like business, geopolitics, and economics, empowering students with the practical knowledge and skills they need to thrive in today's world. We are committed to addressing the flaws in the Indian education system, something many acknowledge, but few are actively working to change. It's not just about gaining exposure, you'll become part of a vibrant, growing community.

We're seeking a talented and data-driven Copywriter to bring our vision to life through persuasive and emotionally resonant content. The ideal candidate will have a sharp eye for language, a strong sense of audience psychology, and a passion for storytelling that drives results. You'll play a key role in shaping our brand voice and optimizing messaging to boost engagement and conversions across platforms.

Key Responsibilities:

Content Creation: Write clear, persuasive, and engaging copy for a wide range of platforms, including video scripts, landing pages, Facebook & Google ads, email campaigns, website content, and social media posts.

Performance Analysis: Track and analyze content performance metrics (click-through rates, conversion rates, etc.) and make data-driven adjustments to optimize outcomes.

Audience Research: Conduct in-depth audience research to gain insights into customer behavior, preferences, and pain pointstranslating these into tailored messaging strategies.

Collaboration: Work closely with cross-functional teams including marketing, merchandising, and design to ensure brand alignment and meet campaign objectives.

Quality Control: Proofread and edit content rigorously to ensure accuracy, clarity, and consistency with Think School's tone and style.

Ideal Candidate Profile:

- Proven experience as a Copywriter or in a similar content creation role.
- Excellent writing, editing, and proofreading skills, with a meticulous eye for detail.
- Strong analytical mindset with the ability to interpret performance data and adapt messaging accordingly.
- Deep understanding of audience psychology and content strategy.
- Ability to adapt tone and style across different platforms and campaigns.
- Excellent collaboration and communication skills.
- A passion for storytelling and a drive to create content that inspires action.

Requirements:

- Experience in writing performance-driven content for digital platforms, especially YouTube, paid ads, and email marketing.
- Familiarity with basic marketing analytics and performance tools is a plus.
- A creative mindset and eagerness to experiment with new formats, hooks, and frameworks.

How to Apply:

To apply, please fill out the form below.

https://5e6ukw0wgfr.typeform.com/to/Mqqtg08n