Digital Marketing |amp| Content Executive

Job description
Job Title: Digital Marketing & Content Executive

Location: Barking, UK

Salary: £35,000 per annum

Contract type: Full Time

Company Overview:

IZ Energy is a leading provider of energy-efficient solutions for homes across the UK. We are passionate about helping people save money and reduce their environmental impact. Due to our continued growth, we are seeking a talented and creative Digital Marketing & Content Executive to join our dynamic team.

Job Summary:

In this role, you will be responsible for developing and executing our digital marketing strategy, with a focus on generating leads through Facebook. You will also be responsible for creating high-quality visual content, such as social media graphics, videos, and photography, to engage our audience and promote our brand.

Key Responsibilities:

Digital Marketing:

Develop and implement effective Facebook lead generation campaigns to generate leads and drive conversions.

Create, schedule, upload and optimise engaging content for Facebook, Instagram, LinkedIn, TikTok, and YouTube Shorts.

Track and analyse campaign performance metrics to measure ROI and optimise strategies.

Stay up-to-date with the latest digital marketing trends and best practices.

Creative Content:

Design eye-catching graphics for social media posts, website banners, and other marketing materials.

Shoot professional photos and videos to showcase our products and services.

Edit photos and videos using industry-standard software to create high-quality content.

Create a content calendar to plan and schedule content across all social media platforms.

Monitor and engage with our audience on social media, responding to comments and messages.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field (preferred).

Proven experience in digital marketing, with a focus on Facebook Lead Generation.

Google AD expertise.

Strong graphic design and video editing skills.

Excellent photography and videography skills.

Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, Canva).

Strong understanding of social media platforms and their algorithms.

Excellent written and verbal communication skills.

Strong organisational and time management skills.

Ability to work independently and as part of a team.

A passion for creativity and a keen eye for detail.

Benefits:

Competitive salary.

Opportunities for professional development and career growth.

Comprehensive benefits package, including health insurance and pension plans.

A collaborative and dynamic work environment focused on innovation and sustainability.