Digital Marketing Executive

Job Overview:

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. Promotion of products and services through digital channels is a complex procedure with great potential and become increasingly useful for companies such as ours.

The ideal candidate must have a passion for all things marketing and technology. Candidates should be well-versed in the basics of digital marketing and how the Internet can be a valuable tool for earning increased income. You'll be tech-savvy and intelligent, with good marketing ideas to back up our efforts.

Responsibility & Duties:

Assist in the formulation of strategies to build a lasting digital connection with consumers.
Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization, etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels.
Provide creative ideas for content marketing and update the website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using Web analytics tools (Google Analytics, WebTrends, etc.)
Acquire insight into online marketing trends and keep strategies up-to-date
Skills Required:

Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with social media, Google Adwords and email campaigns, Google Analytics, and SEO/SEM
Working knowledge of ad serving tools
Perfect knowledge of web analytics tools
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Job Location : Madurai
Contact: ++1-XXXXXXXXXX

Job Type: Full-time

Salary: ₹300,000.00 - ₹380,000.00 per year

Benefits:

Health insurance
Leave encashment
Life insurance
Paid sick time
Provident Fund
Schedule:

Day shift
Supplemental pay types:

Performance bonus
Yearly bonus
Speak with the employer
++1 ++1-XXXXXXXXXX