Digital Marketing Executive

Job Description: · Creating social media content , drive a strong and relevant content calendar for the brand · Planning, executing (or even shooting) and coordinating with partners/internal teams on photo and video shoots (visual content creation on digital mediums) · Managing social media captions and content on digital channels, including Instagram, Facebook, Twitter, YouTube and other relevant platforms · Managing ORM across all digital channels · Managing the digital marketing agencies, and liaising with them to ensure the objectives, strategy and execution for social media/digital media/SEO/website campaigns is on track · Coordinating with the store and regional marketing teams to take care of their content requirements, and planning as well as executing their digital media campaigns · Working closely with CRM, stores, marketing overall to guide the brand’s growth omni-channel via digital mediums like social media, e-commerce, marketplaces, paid digital media, website, SEO, SEM SMS, email, WhatsApp, etc. · Extracting data, compiling it and analyzing the campaign performance to make necessary improvements towards growing the brand on digital mediums · Staying up-to-date with current trends on social media and digital mediums, and make relevant tweaks in the content strategy across all digital platforms · Creating campaigns across digital mediums that promote audience interaction, increase audience presence, and encourage audience engagement · Creating a presence on new and emerging digital platforms · Content collaborations with celebrities, influencers, third party brand associations, etc. and coordinating with relevant teams on it

Experience: 1. Bachelor’s Degree in Marketing/Advertising/Mass Communication/English Honours 2. Minimum 1 - 3 years of experience in a similar role · Preferably someone who has worked in a digital marketing/advertising/creative agency or has worked in the retail/luxury sector/ jewellery · Experience in social media marketing is a must · Should be out-and-out creative at heart and mind · Hands-on experience with Microsoft Office (Powerpoint, Excel, Word, etc.) · Experience in SEO, Google Analytics, digital media and website management is a bonus skill · Excellent written and verbal communication skills · Good interpersonal skills and a good team player · Result oriented

Job Type: Full-time

Salary: ₹550,000.00 - ₹600,000.00 per month

Benefits:
• Provident Fund

Schedule:
• Day shift
• Monday to Friday

Ability to commute/relocate:
• Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:
• Bachelor's (Preferred)

Experience:
• Digital marketing (Preferred)
• total work (Preferred)

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