Digital Marketing Expert

Qualifications
The ideal candidate will bring extensive experience in digital marketing, with a strong focus on automation, email marketing, social media, search engine optimization (SEO), and web development
Responsibilities
This role involves leading digital marketing initiatives, developing and implementing comprehensive strategies, and collaborating with cross-functional teams to ensure consistent messaging and seamless customer experiences across digital channels
Develop and manage marketing automation strategies using tools like Mailchimp, HubSpot, and other platforms to optimize email workflows, lead scoring, and campaign performance
Analyze data from automation platforms to identify actionable insights and refine strategies for improved ROI
Plan, execute, and monitor email marketing campaigns, ensuring segmentation, personalization, and A/B testing to maximize open rates, click-through rates, and conversions
Support the development and execution of comprehensive digital marketing initiatives, including SEO, SEM, display ads, and website enhancements to drive traffic and increase brand visibility
Collaborate with cross-functional teams to ensure consistent messaging and seamless customer experiences across digital channels
Develop and implement enhanced social media strategies to engage target audiences, increase followers, and drive conversions across platforms
Monitor social media trends, analytics, and paid campaigns to continually refine strategies and deliver measurable results
Additional responsibilities may include managing content calendars, creating engaging content, and staying up-to-date with industry trends and best practices
Job description
Leveraging innovative technologies, Greengirt Advanced Architectural Products is seeking a highly skilled Digital Marketing Expert to drive business growth through strategic digital marketing efforts.

The ideal candidate will bring extensive experience in digital marketing, with a strong focus on automation, email marketing, social media, search engine optimization (SEO), and web development.

This role involves leading digital marketing initiatives, developing and implementing comprehensive strategies, and collaborating with cross-functional teams to ensure consistent messaging and seamless customer experiences across digital channels.
Key Responsibilities:
• Develop and manage marketing automation strategies using tools like Mailchimp, HubSpot, and other platforms to optimize email workflows, lead scoring, and campaign performance.
• Analyze data from automation platforms to identify actionable insights and refine strategies for improved ROI.
• Plan, execute, and monitor email marketing campaigns, ensuring segmentation, personalization, and A/B testing to maximize open rates, click-through rates, and conversions.
• Support the development and execution of comprehensive digital marketing initiatives, including SEO, SEM, display ads, and website enhancements to drive traffic and increase brand visibility.
• Collaborate with cross-functional teams to ensure consistent messaging and seamless customer experiences across digital channels.
• Develop and implement enhanced social media strategies to engage target audiences, increase followers, and drive conversions across platforms.
• Monitor social media trends, analytics, and paid campaigns to continually refine strategies and deliver measurable results.
• Additional responsibilities may include managing content calendars, creating engaging content, and staying up-to-date with industry trends and best practices.