Digital Marketing Manager
- Category: Digital Marketing Expert Jobs
- Location: Lucknow, Uttar Pradesh
- Job Type: Full Time / Part Time
- Salary: Estimated: $ 23K to 29K
- Published on: 2025/09/20
We are hiring an experienced Digital Marketing Manager to help us keep growing. If you're dedicated and ambitious, Institute for Industrial Development is an excellent place to grow your career. Don't hesitate to apply
Roles & Responsibilities:
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
Qualifications: Bachelor's Degree in relevant field
Experience: Between 6 to 8 Years
Job Location: Lucknow
Salary: 30k to 40k
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