Digital Marketing Manager (Mumbai Candidates Only)

We are seeking a dynamic and innovative Digital Marketing Professional to join our fintech team. The ideal candidate will have a passion for technology, finance, and creating impactful marketing strategies that drive growth and customer engagement. You will play a key role in designing, executing, and optimizing digital marketing campaigns across multiple platforms to enhance brand visibility, generate leads, and improve customer retention.

Key Responsibilities:

· Develop and implement comprehensive digital marketing strategies tailored to the fintech sector.

· Manage and optimize performance marketing campaigns across paid search, social media, and programmatic channels to achieve ROI targets.

· Oversee the company’s digital presence, including the website, blogs, email marketing, and SEO/SEM efforts.

· Collaborate with the design and content teams to create compelling marketing materials such as infographics, videos, and case studies.

· Monitor key performance indicators (KPIs) to analyze campaign success, providing detailed reports and actionable insights.

· Utilize data-driven approaches to identify new marketing opportunities and customer trends.

· Stay current with industry trends and emerging digital technologies to keep the company ahead of the competition.

· Manage relationships with external vendors and agencies as needed.

Qualifications:

· MBA/ Bachelor’s degree in marketing, communications, business, or a related field.

· 5+ years of experience in digital marketing, preferably in fintech or a technology-driven industry.

· Proficiency in digital marketing tools like Google Analytics, AdWords, HubSpot, and social media platforms.

· Strong understanding of SEO, SEM, PPC, and content marketing strategies.

· Excellent analytical, communication, and project management skills.

· A results-driven mindset with a creative approach to problem-solving.

Salary- Upto 18 LPA

Join us to shape the future of finance through innovative digital marketing strategies!

you can also share your CV at seema@paydoh.in