Digital Marketing Manager | Websites |amp| SEO

Job description
Competitive salary
Company culture committed to diversity, inclusion & fun
We are seeking a dynamic and results-driven Digital Marketing Executive to join our marketing team in London. The ideal candidate will be responsible for developing, implementing, and optimising our digital marketing campaigns across all digital channels. This role requires a strong understanding of current online marketing strategies and best practices to drive growth, engagement, and brand awareness.
Campaign Management: Plan, execute, and manage digital marketing campaigns across various channels, including social media, paid channels, email marketing and the website.
Content Creation: Collaborate with the content team to create engaging and relevant content for websites, blogs, and social media platforms. Ensure all content aligns with the brand's voice and goals.
Social Media Video Creation: Film and edit video content for our social channels using Premier Pro. Bring fresh new ideas and latest industry trends to create engaging content.
SEO & SEM: Optimise website content and structure for search engines to improve organic search rankings. Social Media Management: Develop and execute social media strategies to increase brand awareness and engagement across platforms such as LinkedIn, Instagram, TikTok, Facebook and X.
Email Marketing: Design and execute email marketing campaigns, including newsletters and sales outreach. Analyse campaign performance and suggest improvements.
Monitor and report on the performance of digital marketing campaigns using tools like Looker Studio, Google Analytics, social media analytics, and other metrics. Collaboration: Work closely with the Sales team, Creative team, and external agencies to ensure cohesive and effective marketing strategies.
Competitor Analysis: Keep abreast of industry trends and competitor activities to inform digital marketing strategies and maintain a competitive edge.
At least 2-3 years' experience from a creative agency or in-house position on managing social media channels and campaign performance.
Outstanding proofreading and editing skills, with strong attention to detail.
A passion for video creation and editing.
An effective communicator - through your excellent writing skills and ability to collaborate.
Can confidently work on multiple projects with different objectives simultaneously and meet deadlines.
Knowledge of core digital marketing concepts, including paid advertising and web analytics.
Bachelor’s degree in Communication, Marketing or related field.
Canva, Photoshop) and web analytics tools (e.g. Experience of video editing using Premier Pro.
Our model provides clients across many sectors with the people they need to fill their technology skills gaps and to build their talent pipeline. We train graduates, ex-forces personnel and those looking to return to work after a career break, transforming them into IT and business professionals.
Our purpose is to create and inspire exciting careers that shape our digital future. FDM Group is committed to equal opportunities and welcomes applications that reflect the diversity of our wider community.
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