Digital Marketing Officer

**Key Responsibilities**
• *1. Develop and implement digital marketing campaigns**:

- Collaborate with internal stakeholders to define campaign objectives, target audience, messaging, and key performance indicators (KPIs).
• *2. Manage social media presence**:

- Plan and create engaging content for social media platforms to enhance brand visibility and engage with the target audience.
- Monitor social media channels, respond to comments and inquiries, and drive engagement through timely and relevant interactions.
• *3. Optimize website and landing pages**:

- Conduct regular website audits and analyze user behavior to identify areas for improvement and optimize conversion rates.
- Collaborate with the web development team to implement SEO best practices, improve website performance, and enhance user experience.
• *4. Track and analyze campaign performance**:

- Utilize analytics tools to monitor campaign performance, website traffic, and user behavior's, providing actionable insights and recommendations for optimization.
- Generate reports and present key findings to the marketing team, highlighting successes, challenges, and areas for improvement.
• *5. Stay updated with digital marketing trends**:

- Keep abreast of the latest trends, techniques, and best practices in digital marketing.
- Conduct market research and competitor analysis to identify opportunities and stay ahead of industry developments.
• *Job Types**: Full-time, Regular / Permanent
• *Salary**: ₹20,000.00 - ₹25,000.00 per month
• *Benefits**:

- Food provided
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)
• *Education**:

- Bachelor's (required)
• *Experience**:

- Digital marketing: 1 year (required)
- SEO: 1 year (required)

Shift availability:

- Day Shift (required)
• *Speak with the employer**
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