Digital Marketing Specialist

Digital Marketing Specialist (Only Female candidates can apply) Company: Clout Business Network Ltd Clout Business Network Ltd is seeking dynamic and results-driven Digital Marketing Specialists to join our team. The ideal candidates will possess a solid understanding of various digital marketing channels, including video editing, SEO, Google Ads, Meta Ads, Social Media Marketing (SMM), website development and design, along with hands-on experience in Adobe Photoshop and Adobe Premiere Pro. If you have 1-3 years of experience and are passionate about delivering impactful marketing campaigns, we would love to hear from you! As a Digital Marketing Specialist at Clout Business Network Ltd, you will be responsible for executing and optimizing digital marketing strategies across various platforms to drive growth, increase brand visibility, and improve customer engagement. Key Responsibilities: 1. SEO (Search Engine Optimisation): Conduct comprehensive keyword research and analysis to optimize website content for better search rankings. On-page SEO: Optimise content, meta tags, images, and internal linking to improve organic visibility. Off-page SEO: Manage backlinking campaigns and ensure quality link-building strategies. Regularly monitor and analyze website performance and prepare SEO reports. 2. Google Ads (Paid Advertising): Develop, implement, and optimise paid search campaigns on Google Ads. Monitor and track campaign performance, adjust bids, ad copy, and targeting strategies to achieve the best ROI. Conduct A/B testing for landing pages and ads to improve ad performance. 3. Meta Ads (Facebook/Instagram Ads): Create and manage Facebook, Instagram, and other Meta platform ad campaigns. Optimize ads for engagement, conversions, and reach. Monitor and analyse Meta ads performance and make necessary adjustments. 4. Social Media Marketing (SMM): Develop and execute social media strategies for platforms like Facebook, Instagram, and LinkedIn. Create and schedule engaging content, including posts, images, and videos. Monitor audience interactions, track engagement, and respond to queries. 5. Video Editing & Content Creation: Design and edit promotional, educational, and social media videos using Adobe Premiere Pro. Collaborate with the creative team to produce high-quality video content. Ensure videos are optimized for SEO, YouTube, and social sharing. 6. Website Development: Assist in the development and maintenance of the company website. Ensure website design is user-friendly, responsive, and SEO-optimised. Work with the web development team to troubleshoot issues and improve performance. 7. Design & Branding: Create visually appealing graphics using Adobe Photoshop for social media, websites, and marketing materials. Maintain consistency in branding across all design assets. 8. Analytics and Reporting: Use tools like Google Analytics and Meta Insights to track campaign performance and KPIs. Generate weekly/monthly reports with insights and recommendations for improvement. Requirements: Experience: 1-3 years in digital marketing with demonstrated skills in video editing, SEO, Google Ads, Meta Ads, SMM, website development, graphic design, Adobe Photoshop, and Adobe Premiere Pro. Education: Degree in Marketing, Communication, Business, or a related field (preferred but not mandatory). Why Join Us? Work Culture: Collaborative and positive environment that values creativity. Growth Opportunities: Clear career advancement pathways. Comprehensive Benefits: Food provided during work hours, Provident Fund (PF) for long-term financial security. Work-Life Balance: Regular work hours from 10 AM to 7 PM, with weekends off. If you're a highly motivated digital marketing professional with a passion for innovation and growth, apply now and be a part of Clout Business Network Ltd! Job Type: Full-time Pay: ?20,000.00 - ?25,000.00 per month Benefits: Food provided Provident Fund Schedule: Monday to Friday Morning shift Experience: Digital marketing: 2 years (Required) total work: 3 years (Required) Work Location: In person