Digital Marketing Specialist

Strictly for Mumbai Candidates* URGENT HIRING!!! – SEO, SEM, GMB Analysts & SEM Quality Analysts (Digital Marketing) Company's Introduction: Reachlocal Inc. helps local businesses grow and operate their business better with leading technology and expert service for our clients' lead generation and conversion. ReachLocal's mission is to provide more customers to local businesses around the world. The company's operations are located in the United States, Canada, Australia, New Zealand Japan, Germany, the Netherlands, Brazil, Mexico and India. The Company offers online marketing products and solutions in three categories: digital advertising (including ReachSearch, ReachRetargeting, ReachDisplay, ReachDisplay InApp and Reach Social Ads), Lead Conversion Software (ReachEdge and Kickserv) and Web Presence (including ReachSEO, ReachCast, ReachSite, and TotalLiveChat). The Company delivers its suite of products and solutions to local businesses through a combination of its proprietary technology platform, its direct inside and outside sales force, and select third-party agencies and resellers. Company URL: www.reachlocal.com ; www.reachlocalindia.com APPLY NOW - career@reachlocal.com • TRAINING PROVIDED* Location – Goregaon, Mumbai Requirements for SEO - • Bachelor’s Degree in Information Systems, Computer Science, or related fields • 2-5 years of work experience in SEO • Good understanding of SEO methodologies and practices, plus experience implementing tactics and monitoring results • Web development experience • Expertise in HTML, CSS, cross-browser development, and other SEO-related technologies • Understanding of web protocols, web application architectures, and framework Requirements for SEM – • Any Graduates with digital marketing certification can apply • Min. 6 months of work experience in Digital Marketing • Demonstrates proficiency and mastery of key Search Engine Marketing (SEM) technologies and systems to manage campaigns • Should possess skills to establish, modify, and routinely improve campaigns over their lifecycle • To Ensure ads, keywords and landing pages are in alignment with the focus of the campaign • Meet the daily targets for campaigns reviews and turnaround times for issues highlighted • Analytical Thinking & Troubleshooting (understanding the root cause) • Capable of interpreting data and making recommendations to improve campaign performance • Learning on the Fly (Learns new concepts quickly) Requirements for GMB - • Any Graduate and well versed with Digital Marketing techniques with proficiency in GMB Listings/SEO backlinks • Detail Oriented and clearly communicates with other services team members via email/ticketing system/calls • Ability to clearly communicate across other cultures Requirements for SEM Quality Analyst – • Any Graduates with digital marketing certification can apply • Min. 4 years of work experience in Digital Marketing • Demonstrates proficiency and mastery of key Search Engine Marketing (SEM) technologies and systems to manage campaigns • Analytical Thinking & Troubleshooting (understanding the root cause) • Capable of interpreting data and making recommendations to improve campaign performance • Learning on the Fly (Learns new concepts quickly) • Maturity in giving and taking feedbacks • Proficiency in MS Excel and MS Word will be an added advantage Note - No client interaction is required for the above job roles Timing: Mon to Fri (+:30 am to 6:30 pm) + 01 Saturday (per month) Interested candidates, share your resumes at career@reachlocal.com