Digital Marketing Specialist

Key Responsibilities:-
● Collaborate with the marketing team to develop and implement digital marketing campaigns across various channels, including search engines,social media, email, and display advertising.
● Conduct through market research to identify target audiences, market trends, and competitor analysis.
● Optimize website content and landing pages for improved search engine rankings and user experience.
● Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement.
● Manage social media accounts, including content creation, scheduling, community engagement, and audience growth.
● Implement and manage email marketing campaigns, including list segmentation, A/B testing, and performance tracking.
● Prepare regular reports on digital marketing performance, highlighting key metrics, insights, and actionable recommendations.
Qualifications:
● Bachelor's degree in Marketing, Communications, or a related field Relevant certifications in digital marketing are a plus.
● Proven work 1 year experience as a Digital Marketing Specialist orsimilar role, with a track record of successful digital marketing
campaigns.
● Strong understanding of digital marketing concepts, including SEO, SEM, social media marketing, email marketing, and content
marketing.
● Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, email
marketing software, and content management systems (CMS).
● Excellent written and verbal communication skills, with the ability to create engaging content and effectively communicate complex ideas.
● Team player with excellent collaboration and interpersonal skills.
If you are passionate about digital marketing, have a keen eye for detail, and thrive in a dynamic and fast-paced environment, we would love to hear from you. Join our team and help us achieve our digital marketing goals while making a meaningful impact on our brand's online presence and custome