Digital Marketing Specialistq

We are seeking an experienced and results-driven Digital Marketing Specialist to join our dynamic team. The successful candidate will be responsible for planning, implementing, and executing our company's digital marketing strategy with a focus on driving traffic, generating leads, and increasing revenue.

Key Responsibilities:
• Develop and manage the company's digital marketing strategy to drive traffic, generate leads, and increase revenue.
• Plan and execute all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns.
• Design, build, and maintain the company's social media presence.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights and optimize spend and performance based on the insights.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements:
• Bachelor's degree in marketing, Digital Marketing, or a related field.
• Proven working experience in digital marketing.
• Demonstrated experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• High proficiency in using marketing analytics tools and platforms, such as Google Analytics, SEMrush, Ahrefs, etc.
• Experience in optimizing landing pages and user funnels.
• Strong project management skills and ability to work with cross-functional teams.
• Excellent written and verbal communication skills.

We offer a competitive salary, comprehensive benefits, and an exciting and dynamic work environment.

If you are a results-driven Digital Marketing Specialist and are looking for a new challenge, we encourage you to apply