Digital Marketing Strategist

  • Category: Digital Marketing Expert Jobs
  • Location: Melbourne, Victoria
  • Job Type: Full Time / Part Time
  • Salary: Estimated: $ 16K to 29K
  • Published on: 2025/10/01

Linktree is a leading company in AU that is growing rapidly. We are seeking a Paid Social & Creative Performance Specialist to take the lead on executing, optimising and scaling our paid social campaigns across platforms like Facebook, Instagram, and TikTok.

This role is perfect for a creative thinker with a growth mindset, eager to push boundaries and make a significant impact on Linktree's global growth trajectory.

Key Responsibilities:

Own the execution of Linktree's global paid social and creative strategies across Meta, TikTok, and other emerging platforms.
Lead the development and evolution of Linktree's creative testing and optimisation strategy.
Craft bespoke and compelling ad copy that resonates with varying audience segments.
Collaborate closely with cross-functional teams to drive performance and support GTM campaigns.
Manage campaign budgets and optimize for key performance metrics.
Build performance reports and visualisations to track campaign success.


Company Name: Linktree

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