Event Production Manager

Job Title: Event Production Manager

Experience Required: 7+ years

On-site: Mumbai-based

About Homegrown: Homegrown is India’s next-gen culture and lifestyle platform for the creative class. The Homegrown Ecosystem is powered by i. Digital media platform & network

ii. Creative Agency & Production House iii. Events & Experiences iv. IPs - The Homegrown Festival (Formerly #HGStreet) and more

View work on: homegrownworld.in I Platforms: homegrown.co.in ig: @homegrownin @homegrownvoices @homegrownstreet

About Homegrown Events: Homegrown is building India’s definitive culture and lifestyle events and communities in the country working across lifestyle brand launches, culture & music festivals, self owned IPS and branded ips and more. We partner with brands to create cultural experiences using immersive events across alcobev / tech / lifestyle / fashion & more.

Homegrown has hosted over 150+ global and local brand launches | had over 1.5L people attend its events and festivals | co owns 2 ips with brands like bacardi x dewars | Also has its own culture x lifestyle festival + creative conference.

AWARDED: ADWEEK’s FASTEST GROWING AGENCIES WORLDWIDE & CAMPAIGN ASIA’S EVENT MARKETING AWARDS

Some of our clients: Bacardi, Nike, Puma, Budweiser, Dewars, Nothing, Jagermeister, adidas, etsy, Johnnie Walker

Sample work:
• Homegrown festival (Our IP):
• Casa Bacardi:
• Puma Run the Streets:
• Nothing Phone 2 Launch:
• Dewars Stay Curious HQ:
• Nike Air Max Day:
• Absolut India Launch :

Core Top Line Requirements:
• Production & Fabrication Elements understanding x Budgets with a focus on high quality lifestyle events
• Cross team functioning between design x production
• Production Planning
• Vendor empanelment & operations
• Showrunning on event day

Roles & Responsibilities:
• Brainstorming, planning and execution of on-ground and experiential events.
• Oversee the planning, organization, and execution of all event details, including venue selection, food & beverage curation, artist curation, and experiential workshops.
• Coordinate with vendors and suppliers to ensure all materials and services are delivered on time and within budget.
• Develop and manage the event’s budget, ensuring all expenses are tracked and reported accurately.
• Design event layouts and floor plans, ensuring all elements meet safety regulations and maximize attendee experience.
• Implement marketing and promotional strategies to maximize event attendance and engagement.
• Negotiate contracts with venues, suppliers, and talent, ensuring favorable terms for the event
• Manage the event team, assigning tasks, and ensuring all staff are fully trained and briefed on their responsibilities.
• Coordinate with marketing, design and content teams for event execution.
• Conduct post-event evaluations to assess outcomes, gather feedback, and identify areas for improvement in future events.
• Develop a strong understanding of the Homegrown voice and aesthetic for effective brand and company alignments.

Requirements:
• Background in lifestyle experiential events is required
• Hands-on event planning and management experience
• Expertise must extend to areas such as vendor coordination, budget management, and team leadership
• Experience evaluating space, accessibility, and ambiance to match the event’s theme and objectives.
• Attention to logistical details and the foresight to meet the needs of the event and its attendees, ensuring a seamless and memorable experience.
• Careful expense forecasting, vendor negotiations, and fund reallocation to manage unexpected costs while preserving the event’s quality and profitability.
• Proactively identifying and addressing potential issues before they become problems is critical. It involves detailed observation and strategic planning to anticipate and mitigate risks through contingency measures, ensuring the event proceeds smoothly and safely for all involved.