Google My Business (GMB)

Designation :- Google My Business (GMB) (Kolkata – Hybrid Mode)

Job Summary :- Google My Business (GMB) is a tool that allows businesses to manage their online presence across Google, including Search and Maps. While there isn't a specific "job description" for Google My Business itself, there are roles related to managing and optimizing a business's presence on the platform.

Job Description :-
• *Overview:**

We are seeking a detail-oriented and proactive Google My Business Specialist to manage and optimize our Google My Business listings. The ideal candidate will have a strong understanding of local SEO, online reputation management, and digital marketing strategies to enhance our visibility in local search results.

Key Responsibilities :-

- **GMB Account Management:**

- Create, claim, and verify Google My Business listings for multiple locations.

- Ensure all business information (name, address, phone number, hours of operation) is accurate and up-to-date.

- Regularly update listings with new content, including photos, posts, and offers.

- **Local SEO Optimization:**

- Implement local SEO strategies to improve search rankings and visibility in local search results.

- Conduct keyword research to identify relevant local search terms and optimize GMB listings accordingly.

- **Customer Engagement:**

- Monitor and respond to customer reviews and questions on GMB.

- Engage with customers through posts and updates to promote services, events, and special offers.

- **Performance Analysis:**

- Analyze GMB insights and performance metrics to assess the effectiveness of listings.

- Prepare regular reports on GMB performance and local search visibility, providing recommendations for improvement.

- **Collaboration:**

- Work closely with marketing, sales, and customer service teams to ensure consistent messaging and branding across all platforms.

- Collaborate with web developers and designers to enhance the overall online presence.

- **Stay Updated:**

- Keep abreast of the latest trends and updates in local SEO and Google My Business features.

- Attend training sessions and webinars to continuously improve skills and knowledge.

Qualifications :-

- Bachelor’s degree in Marketing, Business, Communications, or a related field.

- Proven experience in local SEO, digital marketing, or managing Google My Business listings.

- Strong analytical skills and experience with data analysis tools.

- Excellent written and verbal communication skills.

- Familiarity with online review management and reputation management strategies.

- Proficiency in using GMB,

Year of Experience :- 3 Years to 6 Years

Salary Range :- We are open to discuss

Work Location :- Kolkata

Work Mode :- Hybrid

Benefits :-
• Competitive salary and performance-based increments
• Opportunities for professional development and training
• Flexible work hours and hybrid work options

Application Process : -

Interested candidates should submit their resume at hr@alphabusinessdesigns.com , a cover letter detailing their experience with Meta Ads, and examples of successful campaigns they have managed.