Graphic Designer

EcoRight is a young, sustainable consumer brand founded by IIM Calcutta Alumni in Ahmedabad. Our core idea is to make great consumer products that help our customers live an eco-friendly life. We are currently available through online marketplaces in 10 countries worldwide and are one of the fastest-growing sustainable direct to consumer brands. Our product line consists of vegan handbags, cotton tote bags, sustainable slings, lunch bags, grocery bags and more. You can check us out on ecoright.com

We are looking for a Graphic Designer to be a part of our team and help us grow our presence across various digital channels!

Job roles and responsibilities
• Working on creatives and video content for digital platforms and our website
• Create prints and patterns for sustainable products such as bags
• Come up with highly engaging designs and collateral which is in accordance with brand attributes
• Close interaction with the marketing team to analyse and understand the requirement
• Innovate and come up with new ideas for the visual representation of content.
• Maintain awareness of current industry and technology standards, social media, competitive landscape and market trends

The ideal candidate should have -
• 2-5 years of relevant experience
• Software Proficiency- Photoshop, Adobe Illustrator, CorelDRAW, Adobe After Effects
• Ability to quickly create video content and animation from scratch
• Understanding of different channels and mediums of brand communication. Working knowledge of what works and what doesn’t on Social Media platforms like Instagram, YouTube & Facebook
• Creative with consumer board, inspiration boards, mood boards, look boards, etc.
• Strong desire to understand how customers think and be interested in the way people choose and use products
• Have strong cultural knowledge (pop culture) and awareness of trends
• Ultimately, the candidate will help us create a communication strategy that will lead to higher conversion and strengthen our brand equity
• Start-up/early-stage experience and demonstrate the ability to work in an entrepreneurial, hands-on, and adaptive environment is a plus