IO-41 - Opening For Digital Marketing Strategist For Leading Digital Agency-Work

Hello Folks, We are looking for Senior Digital Marketing Strategist Job Title: Senior Digital Marketing Strategist Location: Remote(WFH) Work timings: 5pm to 2am Experience: 15+ Years CTC: 25 to 28 L Very important points: Should have worked with very good agencies. Hands-on experience with good US brands. Very strong, dynamic and pleasing personality End to end strategist that includes paid marketing & social media marketing (organic) Should have worked on new client pitches Job Description: We’re seeking andynamic Senior Digital Marketing Strategist to join our team, working with high-profile US clients. You will play a crucial role in developing and implementing digital strategies that drive the digital presence, increase customer acquisition and retention for our US-based clients and business. Responsibilities: ● Digital Strategy Development: Craft and execute end-to-end digital strategies tailored to client goals across various industries, with a focus on social media, response management, content marketing, and performance marketing. ● Data-Driven Decision Making: Utilize advanced data analysis using third-party tools like Sprinklr, SEMrush, etc. and market data to drive digital strategies, measure success, and optimize for key KPIs like social reach, engagement, sentiment, and conversions. ● Client Consulting: Serve as a digital marketing expert for US-based clients, leading discussions on best practices, performance insights, and innovative digital solutions. ● Cross-Channel Expertise: Develop multi-channel digital marketing campaigns, including SEM, SEO, paid social, email marketing, and programmatic advertising. ● Team Leadership & Collaboration: Collaborate with internal teams, external partners and stakeholders to deliver client success. ● Performance Monitoring: Leverage tools like Google Analytics, SEMrush, and Sprinklr to track and report on campaign effectiveness, providing insights for continual improvement. ● Problem-Solving: Ask the right questions to identify challenges and opportunities, providing strategic direction that impacts both short-term performance and long-term client growth. Skills & Experience:  10+ years of experience in digital marketing, with significant experience in digital strategy, data analysis, and client management.  Proven experience working with US clients and understanding of the US market.  Expert knowledge of key digital marketing tools (e.g., Google Analytics, SEMrush, Sprinklr).  Strong analytical skills and ability to translate complex data into actionable insights.  Excellent communication and presentation skills, with a dynamic personality that inspires confidence.  A results-driven mindset with the ability to juggle multiple projects and deliver exceptional outcomes.  Preferred MBA in Marketing, Digital Marketing, or related. Thanks & Regards, Namita Gupta 882861861+ Senior HR