Digital Marketing Content Specialist

Qualifications
Bachelor's degree in Communications, Marketing, or related field
At least five years of experience in digital marketing, with expertise in social media management, web development, and analytics
Excellent writing, editing, and verbal communication skills
Ability to work independently and collaboratively as part of a dynamic team
Responsibilities
The successful candidate will work closely with our Communications and Artistic Program teams to develop innovative strategies that drive awareness, visibility, and visitation
Develop and implement comprehensive digital marketing plans aligned with institutional goals
Manage social media presence across channels, creating engaging content that resonates with our audience
Design and maintain the organization's main website and online calendar, ensuring seamless user experience
Analyze and report on digital metrics, identifying areas for improvement and optimization
Job description
About Storm King Art Center

Storm King Art Center is a world-renowned outdoor sculpture park, showcasing over 100 contemporary sculptures by acclaimed artists in a stunning 500-acre landscape. Our mission is to foster a community that celebrates art, nature, and inclusivity.

We are seeking a highly skilled Digital Marketing Manager to lead our digital presence, including social media, website, advertising, and email communications. The successful candidate will work closely with our Communications and Artistic Program teams to develop innovative strategies that drive awareness, visibility, and visitation.

Main Responsibilities:
• Develop and implement comprehensive digital marketing plans aligned with institutional goals.
• Manage social media presence across channels, creating engaging content that resonates with our audience.
• Design and maintain the organization's main website and online calendar, ensuring seamless user experience.
• Analyze and report on digital metrics, identifying areas for improvement and optimization.

Requirements:
• Bachelor's degree in Communications, Marketing, or related field.
• At least five years of experience in digital marketing, with expertise in social media management, web development, and analytics.
• Excellent writing, editing, and verbal communication skills.
• Ability to work independently and collaboratively as part of a dynamic team.