Sr. Associate - Fashion Communication

Fabriclore is a VC backed fabric sourcing platform that helps fashion businesses source, design, print, test and supply a variety of fabrics, all at one place, at lower MoQ. We are on the mission to organize highly fragmented supply chain of made-to-order fabrics for global mid-sized fashion businesses.

With our feet in the fashion industry, we offer a creative and open workplace. If you are super organized, diligent and have high standards of work ethics, Fabriclore is the place for you.

Sr. Associate - Fashion Communication

We are seeking a talented and experienced Sr. Associate - Fashion Communication to manage and enhance the communication strategy of Fabriclore across various digital platforms. The ideal candidate should have 2 to 3 years of experience in fashion design or fashion communication, with a strong passion for fashion trends and fabrics.

Job Description

Content Writing & Management
• Write yourself and oversee the creation and distribution of engaging written and audio/visual content for the company website, social media channels, and other marketing platforms.
• Develop and execute a comprehensive content strategy that aligns with Fabriclore brand identity and marketing goals.
• Ensure all content is consistent in tone, style, and quality, and reflects the brand’s voice.

Social Media Management
• Develop and implement social media content to increase brand awareness and engagement.
• Monitor social media metrics and analytics to measure the effectiveness of campaigns and adjust strategies as needed.

Trend Research
• Conduct in-depth research on global fashion and fabric trends.
• Analyse market data to identify emerging trends and opportunities.
• Present findings to the team and incorporate them into content and communication strategies.

Event Coordination

Plan and execute both virtual and physical events to engage with fashion businesses and communities across the globe.

Collaborate with other departments to ensure successful event planning and execution.

Participate in industry events to represent Fabriclore and network with key stakeholders.
• Team Management
• Lead a team of content writers, providing guidance and feedback to ensure high-quality output.
• Manage the workflow and deadlines of the content team, ensuring timely delivery of projects.
• Foster a collaborative and creative work environment.

QualificationsBachelor's degree in Fashion Design, Fashion Communication, Marketing, or a related field.
• 2 to 3 years of experience in content writing, fashion communication, or a related role.
• Strong understanding of fashion trends, fabrics, and the global fashion industry.

Excellent written and verbal communication skills.
• Proficiency in social media platforms, Shopify, and digital marketing tools.
• Creative thinking and problem-solving abilities.

What We Offer
• INR 3 to 4.5 Lakh of Annual CTC depending upon the quality of experience
• Opportunity to work with a passionate and innovative team.
• Exposure to the global fashion industry.
• A collaborative and inclusive work environment
• 1st and 3rd Saturday off || 2nd and 4th Working.

How to Apply

If you are a creative and motivated individual with a passion for fashion communication and writing, we would love to hear from you. Please submit your resume and cover letter detailing your experience and qualifications to people@fabriclore.com or click to WhatsApp. We look forward to hearing from you!