Job Description
Profile insights
Here’s how the job qualifications align with your profile.
Skills
Social media marketing
(required)
Performance marketing
(required)
Leadership
(required)
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Do you have experience in Social media marketing?
Education
Bachelor's degree
Job details
Here’s how the job details align with your profile.
Pay
₹30,000 - ₹35,000 a month
Job type
Full-time
Shift and schedule
Day shift
Location
NO-108/2B, D BLOCK, GRAHALAYA PARAMJEETA APARTMENTS, POONAMALLEE HIGH ROAD, Kumananchavadi, Chennai, Tiruvallur, Tamil Nadu, 600056
Benefits
Pulled from the full job description
Health insurance
Paid sick time
Provident Fund
Work from home
Full job description
Job description
A Performance Marketing Team Leader is responsible for overseeing and optimizing marketing campaigns that focus on measurable outcomes and return on investment (ROI). Their role typically involves managing a team of marketers, setting strategic goals, and ensuring the team is executing campaigns that drive performance in terms of traffic, conversions, and revenue.
Here is a typical job description for a Performance Marketing Team Leader:
Job Title: Performance Marketing Team Leader
Job Location: Kumananchavadi
Job Overview:
As the Performance Marketing Team Leader, you will be responsible for leading the development, execution, and optimization of data-driven marketing campaigns. Your team will focus on driving customer acquisition, engagement, and revenue through various performance channels. You will work closely with cross-functional teams including creative, analytics, and product to ensure that all campaigns are effectively aligned with business objectives and deliver measurable results.
Key Responsibilities:
Team Leadership: Lead, mentor, and develop a high-performing team of performance marketers. Assign responsibilities and ensure efficient collaboration.
Campaign Strategy: Develop and execute performance marketing strategies that drive customer acquisition, retention, and growth across multiple channels (e.g., Google Ads, Facebook, LinkedIn, affiliate, display, paid search, etc.).
Budget Management: Oversee and optimize marketing budgets across channels, ensuring efficient allocation to achieve the highest ROI.
Performance Analysis: Use data-driven insights to track, analyze, and report on the performance of campaigns. Make data-informed decisions to optimize campaign performance and meet KPIs.
Optimization: Continuously test and optimize landing pages, creatives, targeting strategies, bidding strategies, and other elements of the campaigns to maximize results.
Cross-Functional Collaboration: Work closely with product, content, design, and analytics teams to ensure that campaigns are aligned with the overall marketing and business goals.
A/B Testing: Design and implement A/B testing across various campaign elements to optimize ad copy, creative, targeting, and conversion paths.
Lead Generation & Conversion: Focus on driving high-quality leads, conversions, and sales through performance marketing initiatives.
Market Trends: Stay up to date with the latest trends, technologies, and best practices in performance marketing.
Reporting: Provide regular performance reports to senior management, highlighting successes, areas for improvement, and key learnings
Job Type: Full-time
Pay: ₹30,000.00 - ₹35,000.00 per month
Benefits:
Health insurance
Paid sick time
Provident Fund
Work from home
Schedule:
Day shift
Application Question(s):
are you immediate Joiner ?
Education:
Bachelor's (Preferred)
Experience:
Performance marketing: 3 years (Preferred)
Location:
Poonamallee, Chennai, Tamil Nadu (Preferred)
Work Location: In person
