Digital Marketing Specialist

Location
Raj Nagar Extension, Ghaziabad, Uttar Pradesh
 
Benefits
Pulled from the full job description
Work from home
Cell phone reimbursement
 
Full job description
Job Title: Digital Marketing Expert
Location: LAPT AI Solutions, F0+, River Heights Plaza, Raj Nagar Extension Ghaziabad
Employment Type: Full-time

Job Overview:
We are seeking a skilled and creative Digital Marketing Expert who can independently manage all aspects of our digital marketing campaigns. The ideal candidate should have expertise in design creation, video editing (using tools like Canva), landing page development, and campaign management. This is a hands-on role requiring end-to-end responsibility for digital marketing initiatives.

Key Responsibilities:

Content Creation:
Design visually appealing creatives using Canva or similar tools.
Create engaging videos for ads and social media platforms.
Campaign Management:
Develop, set up, and manage digital marketing campaigns on platforms like Google Ads, Facebook Ads, LinkedIn, and Instagram.
Monitor and optimize campaigns for maximum ROI.
Landing Page Development:
Create and manage effective landing pages for campaigns using tools like WordPress, Elementor, or similar platforms.
Social Media Management:
Handle social media accounts, including content scheduling, posting, and engagement.
Analytics and Reporting:
Track performance metrics, analyze data, and provide actionable insights.
Prepare detailed reports on campaign performance.
SEO and Email Marketing:
Implement basic on-page and off-page SEO strategies.
Create and manage email marketing campaigns using platforms like Mailchimp or SendGrid.
Requirements:

Proven experience in digital marketing with a portfolio of successful campaigns.
Proficiency in Canva, Google Ads, Facebook Ads Manager, and other marketing tools.
Familiarity with landing page builders like Elementor, Unbounce, or Instapage.
Strong understanding of SEO principles and email marketing platforms.
Excellent communication and project management skills.
Ability to work independently and deliver high-quality results within deadlines.
Preferred Qualifications:

Experience in managing B2B or real estate campaigns is a plus.
Certification in digital marketing (Google Ads, HubSpot, or similar).
Salary: Competitive, based on experience and expertise.

Job Types: Full-time, Part-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

Cell phone reimbursement
Work from home
Schedule:

Day shift
Supplemental Pay:

Overtime pay
Performance bonus
Education:

Diploma (Preferred)
Experience:

Digital marketing: 1 year (Preferred)
total work: 1 year (Preferred)
Work Location: In person