Digital Marketing Executive

Location
Faridabad, Haryana
 
Benefits
Pulled from the full job description
Paid time off
 
Full job description
About Zerobeli

Zerobeli is a new-age FMCG brand committed to transforming everyday food into healthier, tastier choices. With a growing product line of 100% wholegrain biscuits, puffs, muesli and cereals, we’re scaling fast across D2C, marketplaces, and retail.

Role Summary

We are looking for a smart and hands-on Digital Marketing Executive to drive our online presence, performance campaigns, and customer engagement. You’ll be responsible for growing sales through Meta & Google ads, retention marketing, and social media content coordination.

Key Responsibilities

Performance Marketing

Plan, execute, and optimize Meta (Instagram/Facebook) and Google Ads campaigns
Track key metrics: ROAS, CAC, CTR, AOV; optimize to hit revenue goals
Collaborate on creative briefs (images, carousels, videos) with internal or freelance designers
Retention & CRM

Create and schedule weekly WhatsApp & email marketing campaigns
Manage customer segments, offer logic, and engagement journeys
Use tools like Interakt, Mailchimp, or similar
Social Media & Content

Plan monthly Instagram grid/stories with support from designer
Write high-quality captions aligned with brand tone
Suggest ideas for reels or lifestyle content based on product USPs
Reporting & Insights

Monitor Google Analytics, Shopify, Meta reports
Share weekly dashboard of ad spend vs. revenue
Suggest experiments based on insights
Requirements

2–4 years of experience in D2C/consumer brand or agency
Proven Meta ads experience with ₹1–2L/month budgets
Strong understanding of performance metrics & ROI mindset
Good command over copywriting & content ideas
Familiar with Shopify, Google Ads, Meta Manager, Canva
Basic knowledge of F&B/D2C audience a big plus
Perks

Flat structure: high ownership, real impact
Learn directly from founder & brand-building team
Flexible, creative, startup-style work culture
Job Type: Full-time

Pay: Up to ₹33,44+.56 per month

Benefits:

Paid time off
Schedule:

Day shift
Ability to commute/relocate:

Faridabad, Haryana: Reliably commute or planning to relocate before starting work (Required)
Experience:

Facebook Advertising: 2 years (Required)
Canva: 2 years (Required)
Digital marketing: 3 years (Required)
Social media management: 3 years (Preferred)
Location:

Faridabad, Haryana (Required)
Work Location: In person