Email Marketing Specialist (Part-Time)

Location
Toronto, ON•Hybrid work
 
Full job description
The NewRich Network is looking for a talented email marketing specialist to join our email operations team.

Email marketing plays a critical part of our customer acquisition strategy for all of our platforms here at NewRich Network.

Our email operations team is a key piece of our marketing strategy - and we're looking to grow our subscriber base through the email channel.

If you LOVE chasing higher Open Rates and CTR's - then we want to hear from you!

You will play a critical role on our Email Operations Team. You will report to our Email Marketing Manager and will work closely with our content writers, system admin's, and data analysts on a day to day basis.

Responsibilities:

Develop comprehensive email campaigns to support the NewRich Network and all of our web properties.
Build and maintain email templates within our current email service provider.
Administrate recurring newsletters and evergreen marketing tactics
Consult with stakeholders to develop an email strategy.
Define email list requirements and ensure emails are delivered on time to the right audiences.
Comply with CAN-SPAM & CCPA guidelines and help govern email list recipients.
Test campaigns, making sure they render properly within various mailbox providers.
Monitor deliverability and help remediate blocks or IP issues.
Track progress of campaigns and update stakeholders during meetings.
Consult with stakeholders to develop an email strategy.
Construct and implement an all-encompassing email marketing strategy.
Generate email lists and launch campaigns.
Develop and design various Call-to-Actions (CTAs) and email templates.
Assess the success of each campaign.
Define the key performance indicators for email marketing.
Generate and share weekly and monthly performance reports.
Develop effective email segment lists.
Work to increase the number of email subscriptions.
Evaluate data to gain valuable insights.
Propose enhancements based on analysis.
Segment lists based on factors such as past email interaction and website engagement.
Produce guidelines and plans for processes, A/B testing, and email-based promotional successes.
Requirements

5+ years of hands-on experience in a similar role.
A strong background in investing and equity markets.
Experience working at or with a very large publisher
Detail-oriented along with a precise and clear communication style.
Experience working closely with developers on a technical level.
A highly collaborative, team-oriented individual comfortable with managing an experienced team.
High proficiency in email marketing tools and analytics.
Experience developing email marketing campaigns, including but not limited to strategy, HTML coding, and pushing tactics live into the market.
Stay updated on all Email Service Providers (like Klaviyo, Salesforce Marketing Cloud & Pardot) updates and marketplace changes.
Manage software updates and sender and delivery profiles.
Compensation

60,000–70,000 CAD (full-time equivalent; pro-rated for part-time)

Benefits

To see a list of our current benefits - head on over to http://newrich.network!