Digital Marketing Manager

Job description
🎯 Digital Marketing Manager (Results-driven and with a passion for turning data into results)

🏢Sector: Wealth Management / Training and Education

📍 Location: Onsite/hybrid (3 / 4 days onsite), Doncaster

📢 Reporting To: Head of Marketing

💰 Salary: Up to £50k based on experience

🚀 About the Role

Our client, working in training and wealth management, are looking for a data-driven Digital Marketing Manager who’s ready to shape standout campaigns across digital channels. You’ll sit at the heart of their marketing engine — leading multi-channel campaigns, fine-tuning funnels, working closely with content and creative teams, and bringing clarity to the numbers that matter.

This is your chance to combine creativity with insight, helping the brand grow, perform, and connect meaningfully with the right audiences. So, if you’re passionate about lead generation, performance marketing, love crunching numbers, and thrive in an environment where every click and conversion counts, this role is for you.

🎯 What You’ll Be Doing

💡 Develop & Execute Multi-Channel Strategies
• Plan and launch campaigns across SEO, SEM, social media, email, WhatsApp, and SMS
• Optimise marketing funnels to drive awareness, engagement, and conversions
• Collaborate with content creators to align messaging and generate leads
• Ensure brand consistency across all digital touchpoints

📊 Turn Data into Performance
• Analyse campaign data to make smart, insight-led decisions
• Track KPIs like engagement, conversions, lead gen, and ROI
• Run A/B tests to optimise targeting, creative, and UX
• Use CRM tools (e.g., HubSpot) and analytics platforms (e.g., GA4, Meta insights)

🤝 Collaborate Internally & Externally
• Partner with agencies to elevate paid and organic performance
• Align strategies with sales, customer service and business development teams
• Manage timelines, budgets, and campaign delivery
• Present meaningful insights and recommendations to stakeholders

🔁 CRM & Automation Optimisation
• Leverage automation and segmentation to personalise customer journeys
• Deliver high-impact lead nurturing campaigns via email and SMS
• Improve retention through lifecycle comms and CRM logic
• Maintain data accuracy and ensure compliance with privacy regulations

👥 Lead the Marketing Team
• Provide leadership, structure, and support to a small (but mighty) team
• Set clear performance goals and foster ongoing development
• Stay sharp on emerging trends, channels, and tech
• Recommend new platforms and tools that streamline and scale performance

🧠 What You Bring
• Strong experience in multi-channel digital marketing
• Confident with CRM systems (like HubSpot) and analytics tools (like GA4)
• Proven ability to turn insight into action
• Great communicator, team player, and motivator
• A strategic thinker who’s also not afraid to get stuck in

Why Join?

💡 Big impact, fast growth – Work in an environment where your efforts directly drive business success.

⚡ No red tape, just action – A streamlined structure that gets things done without endless approval chains.

📢 Diverse projects – From social media campaigns to email marketing, there’s never a dull moment.

🎉 A team that thrives on results – Work with like-minded professionals who are passionate about marketing and data.

💰 Extra benefits - A bonus scheme and a host of other benefits and perks.

🎯 Ready to take the lead on digital performance, strategy and team success?

Let’s talk. We’d love to see what you can bring to the role.