Marketing Specialist

We’re looking for a dynamic Marketing Specialist to bring creativity and energy to our team! Reporting to the Marketing Communications Manager, you’ll play a key role in shaping and delivering impactful marketing initiatives that strengthen our brand and drive engagement. In this role, you’ll help ensure our campaigns and communications align with business objectives, delivering clear and consistent messaging across all channels.

Key responsibilities
Plan and execute marketing campaigns across digital and traditional channels, monitor performance, and recommend improvements.
Create and manage content for blogs, social media, email marketing, and product collateral, ensuring accuracy and engagement.
Manage digital presence including social media, website updates, and email campaigns, with basic analytics tracking.
Coordinate events and webinars, handling logistics, communications, and post-event follow-up.
Support communications and PR, including newsletters, media releases, and agency coordination.
Collaborate with internal teams and external partners to deliver integrated marketing initiatives and report on performance.
Stay up to date with marketing trends and contribute ideas for continuous improvement.
Requirements:
Bachelor’s degree in Marketing, Communications, or related field.
Demonstrated experience in a similar marketing role, preferably in a B2B environment.
Demonstrated experience in campaign management, content creation, and digital marketing.
Strong copywriting, communication, and presentation skills.
Proficiency with digital marketing platforms and analytics tools.
Ability to work independently and collaboratively within a team.
As per Konica Minolta compliance procedures, the successful candidate will be required to undertake background checks.