Senior Digital Marketing Strategist (Remote)

S
Seven Consultancy


Job-Marketing Executive-Online Publishing Industry-Ahmedabad, Gujarat, INDIA-up to 6 LPA-Chitra
Seven Consultancy • Ahmedabad, Gujarat • via BeBee
23 hours ago
Full–time
No Degree Mentioned
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Job description
Job Responsibilities:
• Develop and oversee marketing campaigns.
• Analyze data to identify target audiences.
• Present ideas and strategies for promotional activities.
• Maintain websites and analyze data analytics.
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W
WhatJobs Direct


Senior Digital Marketing Strategist (Remote)
WhatJobs Direct • Surat, Gujarat • via WhatJobs
1 day ago
Full–time
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Job description
Our client, a dynamic and innovative consumer goods company, is seeking a results-driven Senior Digital Marketing Strategist to lead their online marketing efforts. This is a fully remote position, offering the flexibility to craft and execute cutting-edge digital marketing campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing, to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital marketing landscape, a proven ability to manage complex campaigns, and strong analytical skills to measure and optimize performance. This role requires creative thinking, strategic foresight, and excellent communication skills for effective remote collaboration.

Key Responsibilities:
Develop and execute integrated digital marketing strategies aligned with business objectives and target audience. Manage and optimize paid search (SEM) campaigns across platforms like Google Ads and Bing Ads to maximize ROI. Oversee search engine optimization (SEO) efforts, including keyword research, on-page optimization, and link-building strategies. Develop and implement engaging social media marketing strategies across relevant platforms to build community and drive engagement. Create and manage email marketing campaigns, including list segmentation, content creation, and automation. Oversee content marketing initiatives, including blog posts, articles, and video content, to attract and retain customers. Analyze campaign performance using web analytics tools (e.g., Google Analytics) and generate regular reports with actionable insights. Stay abreast of the latest digital marketing trends, technologies, and best practices. Collaborate with creative teams, product marketing, and sales to ensure cohesive brand messaging and campaign execution. Manage digital marketing budgets effectively and allocate resources to achieve optimal results. Identify opportunities for A/B testing and conversion rate optimization (CRO). Provide strategic guidance and mentorship to junior marketing team members.
Qualifications:
Bachelor's degree in Marketing, Communications, Business Administration, or a related field. 7+ years of experience in digital marketing, with a proven track record of developing and executing successful online campaigns. In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies. Proficiency with digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, and marketing automation software. Strong analytical and quantitative skills, with the ability to interpret data and translate it into actionable strategies. Excellent written and