FULL-TIME OPERATIONS & BRAND MANAGER

This role requires the successful candidate to be based LOCAL and professionally fluent in English this is a non-negotiable requirement.

Manager | Admin | Assistant | Social Media Coordinator

Luxe Beauty & Wellness Co. – Riverview

This is not an entry-level role. This is a leadership position for someone who thrives on responsibility, structure, and ownership.

We are seeking a high-capacity, highly organized, professional powerhouse to step into a key role at Luxe Beauty & Wellness Co. managing leaders, supporting ownership, running operations, and protecting our brand presence online.

THE ROLE AT A GLANCE

Hiring for end of February to begin training and the role begins in March when our current employee relocates.

This position combines four major functions into one senior role:

Operations Manager
Administrative Lead
Assistant to Ownership
Social Media & Brand Coordinator
You will oversee leaders, systems, standards, and strategy while also ensuring Luxe’s public presence is polished, professional, and powerful.

KEY RESPONSIBILITIES

Leadership & Operations

Oversee daily operations of the salon alongside ownership
Manage and support department leaders
Ensure policies, SOPs, and standards are followed consistently
Identify gaps in operations and implement solutions
Maintain high expectations for professionalism, punctuality, and performance
Act as a leadership presence when ownership is unavailable
Assistant to Ownership

Act as a right-hand support to the Owner
Manage priorities, communication flow, and task follow-through
Assist with meetings, planning, documentation, and confidential matters
Keep leadership initiatives organized and on track
Protect the Owner’s time and focus by handling details proactively
Administration & Systems

Oversee internal organization and workflow
Support payroll inputs, staff coordination, and coverage planning
Maintain documentation, procedures, and internal communications
Ensure consistency in enforcement of policies and expectations
Assist with onboarding systems and staff structure
Social Media & Brand Management

Manage all salon social platforms (Instagram, TikTok, Facebook, etc.)
Plan, create, and schedule brand-aligned content
Maintain Luxe’s tone: professional, confident, luxury-driven
Capture in-salon content and coordinate with team members
Monitor messages, comments, and brand reputation
This role is about brand protection, not just posting.

WHO WE ARE LOOKING FOR

This position requires someone who is:

✔ Highly organized

✔ Confident in leadership

✔ Emotionally intelligent

✔ Calm under pressure

✔ Loyal to structure and standards

✔ Comfortable holding people accountable

✔ Professional in communication

✔ Discreet with sensitive information

✔ Strong in both operations and creativity

You must be able to switch between:

leadership mode
admin mode
strategy mode
and creative mode
REQUIRED EXPERIENCE

Leadership experience in operations, management, or administration
Strong organizational and communication skills
Comfort with systems, policies, and structure
Experience with social media management and branding
Ability to manage people and priorities
Professional writing and digital communication skills
Experience in beauty, wellness, or service-based industries is a strong asset but leadership ability matters most.

SCHEDULE & COMMITMENT

Full-time position (typically 32h)
Must be flexible with hours based on operational needs
PERFORMANCE EXPECTATIONS

Success in this role is measured by:

Operational consistency
Team leadership effectiveness
Brand professionalism
Organization and follow-through
Protection of salon culture and standards
Support of ownership and leadership team
WHY THIS ROLE IS DIFFERENT

This is not a job where you:

just answer emails
just post on social
or just manage schedules
This is a role where you help run a business.

You will be trusted with:

people
systems
brand voice
and leadership impact
And with that trust comes high standards and real responsibility.

HOW TO APPLY

If you are:

professional
driven
organized
loyal
and ready for a leadership role
Send your resume and a short introduction explaining why you are the right person for the role to: ashleymcdavid@outlook.com

Job Types: Full-time, Permanent

Pay: $18.37-$25.00 per hour

Expected hours: 32 per week

Benefits:

Company events
On-site parking
Store discount
Experience:

Social media marketing: 1 year (preferred)
Management: 1 year (preferred)
Beauty Salon/Wellness: 1 year (preferred)
Language:

English (required)
Location:

Riverview, NB (preferred)