Marketing Specialist (Mandarin Required) — Part-Time, Hybrid

About Exploring Scholar

Exploring Scholar is an education organization delivering high-quality academic programs for elementary and high school students. We are seeking a Marketing Specialist (Mandarin Required) to support marketing execution, communications, enrollment-cycle planning, customer support, and operational standardization.

This role is best suited for someone who is proactive, detail-oriented, comfortable with outreach, and capable of executing tasks reliably on a schedule.

Key Responsibilities

Marketing & Communications Execution

Create marketing and communication materials (copy, posters, announcements, campaigns) under guidance and submit for approval.
Publish approved materials across platforms at scheduled times.
Maintain consistent brand voice, formatting, and quality across communications.
Enrollment Cycle Planning & Calendar Management

Build and maintain a calendar for enrollment cycles across different programs.
Track key dates (launch, reminders, deadlines, start dates) and ensure timely execution of marketing actions.
Coordinate with internal stakeholders to keep plans accurate and current.
Customer Support & FAQ Development

Provide customer support by answering common questions (English and Mandarin as needed).
Create and maintain an FAQ document to standardize responses and reduce repeat inquiries.
Identify recurring issues and propose improvements to increase parent satisfaction.
Enrollment Support & Ongoing Family Communications

Support student enrollment into programs (follow-ups, confirmations, onboarding guidance).
Provide structured support throughout the semester to improve parent satisfaction.
Deliver periodic communications and feedback check-ins based on a set schedule.
SOP Creation and Task Standardization

Create, follow, and refine standard operating procedures (SOPs) for recurring tasks.
Document workflows clearly so tasks are repeatable, reliable, and easy to hand off.
Requirements

Mandarin required (written and spoken) for marketing and customer communications.
Eager communicator who does not shy away from cold calls and active outreach.
Excellent communication skills with strong attention to detail.
Strong reliability: consistently meets deadlines and follows schedules.
Works well in a team setting; collaborative and accountable.
Creative problem-solver who can execute quickly and improve processes.
Proficient with AI tools and content creation tools, using them at least 3 times daily for life/work/studies.
Experience with Mandarin marketing platforms such as WeChat, RedNote (Xiaohongshu), and TikTok.
Availability in evenings and weekends when customer communications can peak.
Able to commute reliably to 201 Consumers Rd, North York for weekly in-person meetings/work sessions.
Asset (Nice to Have):

Sales or customer service experience
How to Apply

Please send the following to email info@exploringscholar.com:

Resume
Cover letter (bilingual: English + Mandarin) including:
Your weekly availability (days/times)
Your method of transportation to 201 Consumers Rd, North York
Your ideal total hours per week (within the 10–20 hr/week range)
A short self-introduction video recorded on Loom, entirely in English. Please include the Loom link with your application.
Selected candidates will be invited to interviews in both Mandarin and English.

Job Types: Part-time, Fixed term contract

Pay: $17.50-$17.60 per hour

Application question(s):

Please describe your previous or current experiences teaching English language arts.
Location:

North York, ON M2J 4G8 (preferred)
Work Location: Hybrid remote in North York, ON M2J 4G8