Job Description
ISG is seeking an experienced and driven Marketing Manager to lead and execute comprehensive marketing initiatives for our growing real estate organization in South Florida. This role plays a key part in strengthening brand awareness, supporting sales and lead generation, and overseeing all marketing and public relations efforts across the company.
The ideal candidate is a strategic thinker and hands-on leader with strong attention to detail, excellent organizational skills, and a passion for real estate marketing. You will oversee a marketing team, collaborate closely with sales leadership and external agencies, and ensure all initiatives align with corporate brand standards and business objectives.
Key Responsibilities
Develop and implement company-wide marketing and branding strategies
Plan, direct, and coordinate marketing efforts for the company and individual realtors
Oversee and manage the marketing department, ensuring efficiency and alignment with goals
Supervise copywriting and content creation for all marketing materials
Support sales and lead generation initiatives through targeted marketing campaigns and collateral
Lead event planning and execution, including budgeting, vendor selection, invitations, décor, and on-site supervision
Manage marketing budgets and deliver initiatives within approved financial parameters
Coordinate competitive proposal requests for advertising, collateral, and event vendors
Manage relationships with external agencies, including advertising, public relations, and promotional partners
Support internal communications and ensure compliance with corporate branding guidelines
Participate in and oversee digital marketing and social media strategies
Prepare proposals and presentations using marketing assets such as brochures, reports, data, photography, and slides
Maintain inventory of promotional materials; coordinate production, ordering, and delivery
Ensure all marketing initiatives maintain brand consistency and quality standards
Qualifications
Bachelor’s degree in Marketing or a related field or 3+ years of marketing experience in an agency or corporate environment
Proven ability to th ‘ rive in a fast-paced, deadline-driven environment
Strong organizational, leadership, and project management skills
Professional business etiquette and strong interpersonal communication skills
Experience managing teams and collaborating cross-functionally
Proficiency in: HTML5, WordPress, Google Ads, Adobe Acrobat Pro, Microsoft Word & Excel, Social Media platforms: LinkedIn, Instagram, Facebook, YouTube
Real estate, sales, and marketing experience strongly preferred
Experience with Adobe InDesign, Illustrator, and Photoshop (preferred, not required)
Experience with Design Studio and Spark CRM (preferred)
Fluent in English and Spanish (spoken and written) — required
Additional Details
Schedule: 8-hour shift
Work Location: Hybrid
Commute/Relocation: Must be able to reliably commute or relocate prior to start date
Experience: 3+ years of marketing experience preferred
Pay: $55,000.00 - $60,000.00 per year
Benefits:
Dental insurance
Health insurance
Paid time off
Vision insurance
Work Location: Hybrid remote in Coral Gables, FL 33134
