Job Description
About Us
At Basis, we’re not just building a company — we’re building the future. We’re redesigning the electrical systems that power our homes to fight climate change, reduce household costs, and create a better future for generations to come. That means rethinking everything, not just what we build, but how we build it.
To do this, we need incredible people. People who are bold, creative, sharp, and thoughtful. People who care. People who move fast and think differently. That’s where you come in.
The Role
In this exciting, newly created role, you’ll build and scale how Basis partners with the Sparky (electrician) community. That means everything from training and onboarding new Sparkies, to jumping on-site to make sure first installs run smoothly, to partnering with wholesalers to uncover new opportunities. You’ll also collaborate with our wider team when customer issues might need extra support or investigation. Through it all, you’ll grow adoption and lift Basis’ presence in the Sparky community. As a trusted advisor, you’ll be the person Sparkies turn to - answering questions big and small - and you’ll equip them with the tools to grow their customer base with Basis.
Some of the things that you might be involved in include:
Actively follow up Sparky leads, quotes, and training electricians to drive first installs.
Manage a clear pipeline of Sparkies; nurturing their journey with Basis from new-to the-product to repeat installs and everything in between
Be present on-site with Sparkies during installs to solve issues in real time
Gather structured feedback (NPS, issues, objections) and feed this into sales, product, and ops
Build “champion Sparkies” who mentor others and act as advocates.
Build strong relationships with our wholesale partners to identify Sparky interest in stock/pricing
Ensure Sparkies can confidently use sales tools (ROI calculators, brochures, Home App demo mode)
Support Basis training cohorts with ongoing engagement
Support with customer field issues, liaising with the relevant Sparky to understand and identify the root cause
This is not your typical shiny shoes, slicked back hair, carpet bag salesman role. We're looking for someone who can build credibility authentically within their own community, advocate for industry change, and bring sparkies on a journey. It’s the first role of its kind at Basis, so there’s real scope to make your mark and grow with us.
Please note; This role services the South Island of New Zealand and involves regular travel. We plan travel in advance where possible, but there will be times when you need to be reactive to support installs.
About You
We think you’ll be a fit for this role if you have the following skills/or traits:
Trade-qualified electrician background. Current practising licence preferred (we’re open to candidates who can renew).
A full driver's license and vehicle (car allowance provided).
Experience in sales, business development, or trade enablement (ideally electrical, solar, or smart-tech) is a plus, but we’ll also consider motivated candidates with the right drive to learn.
A reputation for being trustworthy, driven, and solution-oriented — someone Sparkies want to talk to.
A natural ability to connect with a wide range of personalities — from hands-on sparkies to wholesalers and developers.
The energy and curiosity to be constantly learning and feeding insights back into the business.
Follow-through: you do what you say you’ll do, own your mistakes, and improve the playbook.
Tenacity and a positive, customer-first attitude in challenging situations.
Basis is an AI-first company, working with modern, best-in-class technology. Experience with Google Workspace is preferred, and familiarity with CRM tools (such as HubSpot) and AI tools like ChatGPT is highly desirable.
Research shows that while men apply for jobs when they meet ~ 60% of the job criteria, women and other marginalised groups tend to apply only when they check every box. So if you think you have what it takes, but are not sure you check every box, we still want to hear from you
Benefits
A competitive salary and employee share scheme (ESOP)
Unlimited annual leave so that you can take the time that you need to re-energise
Tools of trade, including laptop, and car allowance
Flexible hours — we focus on outcomes, so adjust your day around whānau, hobbies, or other commitments.
A schedule of fun team events throughout the year (Lego Battlebots, table tennis, themed Friday drinks, and more!)
Office dogs + steady supply of fresh fruit and snacks in the office
Access to Clearhead, our well-being programme which gives you 5x free sessions with a psychologist per year
A commitment to diversity and inclusion: Pride Committee, Pride Pledge partner, DEIB Committee, EEO Policy and well-being initiatives.
Parental leave policy that tops up wages to 100% for the primary caregiver for up to 22 weeks and up to 6 weeks for secondary caregivers (conditions apply)
The opportunity to learn and develop from some of the best and brightest minds in the industry!
Let's Talk!
We’d love to hear from you! No need to submit a cover letter - just click 'apply' to answer a few short questions of ours (we find this gives us more insight) and attach your CV.
If you have any questions about the role, fire them over to Steph at talent@wearebasis.com
