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Tucker Parker Smith Group (TPS Group)
Digital Marketing Director
Tucker Parker Smith Group (TPS Group) · Culver City, CA, United States · via LinkedIn
8 hours ago
Contractor
No Degree Mentioned
Apply on LinkedIn
Job highlights
Identified by Google from the original job post
Qualifications
8+ years of experience in shopper marketing, digital marketing, or media
Proven experience developing and executing integrated marketing campaigns
Experience working cross-functionally with internal teams and external partners
3 more items(s)
Benefits
Covering LOA - Potential to extend/convert
Pay Rate: $104/hour
Responsibilities
Our client is seeking an experienced Director of Shopper Marketing to lead the development and execution of data-driven marketing strategies across key digital retail partners
This role is responsible for driving integrated shopper marketing programs that enhance customer engagement, optimize digital merchandising, and deliver incremental revenue growth
Shopper Marketing Strategy & Execution
21 more items(s)
Job description
Director, Shopper Marketing

Location: Culver City, CA

Duration: W2 Assignment Through December 4, 2026

Covering LOA - Potential to extend/convert

Pay Rate: $104/hour

Overview

Our client is seeking an experienced Director of Shopper Marketing to lead the development and execution of data-driven marketing strategies across key digital retail partners. This role is responsible for driving integrated shopper marketing programs that enhance customer engagement, optimize digital merchandising, and deliver incremental revenue growth.

Key Responsibilities

Shopper Marketing Strategy & Execution
• Lead the design and execution of innovative marketing programs across major digital retail platforms
• Develop scalable, insight-driven campaigns to increase visibility, conversion, and revenue
• Own retailer-specific strategies, aligning business priorities with partner capabilities and promotional calendars
• Oversee end-to-end campaign development for new releases, ensuring alignment across the full content lifecycle
• Translate data and consumer insights into actionable strategies that drive performance and growth