Digital Marketing Executive

Job Profile: Executive – Digital Marketing PPC social media

Experience: 0-2 years

Location: Mumbai

Current CTC:

Expected CTC:

Job Description Summary:

We are looking for a digital marketer who is responsible for a large portion of the business's online presence. Whether you are focused on social media. Digital marketing is a term that casts a wide net and can include a lot of different responsibilities.

A digital marketer should have a bachelor's degree in marketing or business The digital marketer should have the ability to manage a content management system. They should also be able to coordinate with the sales team in order to create marketing campaigns.

Responsibilities for Digital Marketing:

• Plan and execute all Social Media campaigns with a set Goal KPI

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Brainstorm new and creative growth strategies

• Providing detailed reports and strategies and solutions to optimise campaigns

• Collaborate with internal teams to create landing pages and optimize the user experience

• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

• Instrument conversion points and optimize user funnels

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

• End to End execution of marketing projects and campaigns, including ideation, creation of collaterals, distribution of collaterals in various media, and measurement and analysis of impact.

• Continuous review and active management of the website and other online assets

Qualifications for Digital Marketing:

• Up-to-date with the latest trends and best practices in online marketing and measurement

• Strong analytical skills and data-driven thinking

• Excellent knowledge of website analytics tools

• Excellent verbal and written communication

• Experience executing paid media campaigns

• Bachelor's degree in marketing or business

• Incredible attention to detail

• Full understanding of all social media platforms

• Problem-solving skills and out of the box thinking

• Need advanced MS Excel Knowledge