Head of LiveOps

Voodoo is a tech company that creates mobile games and apps. With 6 billions downloads and over 300 million monthly active users, Voodoo is the #1 mobile publisher worldwide. The company is one of the most impressive examples of hypergrowth in the ecosystem, backed by Goldman Sachs, Tencent, and GBL. Deciding to expand its portfolio of products further, Voodoo has more recently announced its investment in blockchain technology to bring blockchain games to mobile users. Voodoo is now a team of over 600 employees worldwide, we're looking for talented individuals from across the globe to come and entertain the world with us. Team Blitz is a gaming platform launched by Voodoo in 2021, allowing players to compete on mobile games for real cash prizes (head-up, tournaments, leagues, etc.). It is leveraging Voodoo's unique game portfolio to engage users in a fun and rewarding way. Role We are looking for an experienced CRM Manager who will play a key role in the creation of our real-money gaming platform by leading the global CRM strategy
• Setting up proactive communication to users across all channels (push, emails, SMS, in-app messages)
• Optimizing for users deposits
• Set specific marketing strategies to retain customers
• Manage special events, competitions and promotions for existing users
• Monitor relationships with existing users through CRM systems
• Own our CRM suite (integration, optimization, evolution)
• Track marketing metrics and trends
• Suggest new methods to address customers' needs
• Conduct market research to follow trends and competition

Profile
• Proven experience as a CRM Manager (4+ years experience)
• Technical expertise with CRM and analytical systems
• Knowledge of online marketing methods and best practices
• An ability to manage marketing projects end-to-end (initial briefs, editorial and creative services, targeting and data selection)
• Strong communication skills along with a customer-oriented attitude
• Fluent in English

Nice to have
• Experience with Braze CRM suite
• Experience in the Gaming industry
• Experience in the Gambling industry