Leadership Role

Job Title:- Analytics Operation Leadership Role

Analytics Operation will be part of the Analytics leadership team and responsible for following:

 Providing operational day-to-day guidance on the activities carried out through our Martech tool.

 Hands on driving marketing automation at organization level.

 Will be working with various Product and other relevant stakeholders to strategize/Develop campaigns and execute them on-time with 100% accuracy.

 Track and analyze key metrics including campaign TATs, team performance at an individual level.

 Assist with on-boarding and training of new executives in the team on processes, data and Martech tool

 Own the end-to-end process of campaign journey, from creating of flows to execution of campaigns to providing the data to Analysts for analyzing the efficacy of the campaigns

 Driving the operational efficiency of a large team thus driving various metrics

 Create compelling and effective dashboards, metrics and analytical reports that clearly convey results for marketing pipeline, social media email campaign performance etc

Required to have:

 11 – 18 years of Analytics and marketing automation exposure.

 Strong hold over reporting/MIS/Dashboarding in campaigns.

 Extensive control over People and process management.

 Working exposure of SQL, SOQL and Visual Basic for Applications (VBA