Social Media Executive

The social media executive is responsible for managing and executing the company's social media strategy, working across key social media channels including Facebook, Twitter, LinkedIn, Instagram and other relevant platforms. The role involves creating and publishing original, high-quality content, managing and engaging with users, analyzing data and reporting on social media activity, and working with the marketing team to ensure that social media efforts align with the company's overall marketing and branding objectives.

Responsibilities: -

Develop and implement the company's social media strategy
Develop social media calendars and content calendars
Create and publish original, high-quality content for social media platforms
Engage with users and respond to comments and inquiries in a timely and professional manner
Monitor and analyze data to measure the effectiveness of social media campaigns and identify opportunities for improvement
Create and manage strategic social media campaigns to grow brand awareness and engagement
Work with the marketing team to align social media efforts with the company's overall marketing and branding objectives
Stay up to date with the latest social media best practices and technologies
Desired Skills & Experiences: -

Bachelor's degree in Marketing, Communications or a related field
1+ years of experience in social media marketing
Excellent written and verbal communication skills
Strong analytical and problem-solving skills
Proficiency with social media management tools such as Hootsuite, Buffer, and Sprout Social
Knowledge of social media advertising and paid promotion strategies
Familiarity with graphic design and content creation tools such as Coral, Canva and Adobe Creative Suite is a plus
Perks and Benefits: -

It will be at par with the Industry Standards.
About Utkarsh: -

UTKARSH Classes & Edutech Pvt. Ltd is an education company since 2002 which aims to provide quality and affordable education to young minds for various competitive examinations. The company offers learning courses in a hybrid model, in both online and offline mode, for various Central & State government recruitment examinations, all-India Competitive Exams like IIT-JEE, NEET, CLAT, and school education courses for Classes 6th to 12th, for CBSE & 8 other state boards. The company is headquartered in Jodhpur & has corporate offices in Delhi, Jaipur and Prayagraj. The offline centres for classroom programs are presently in Jodhpur & Jaipur. Utkarsh has over 1,500 employees & educators across categories.

www.utkarsh.com

Job Type: Full-time

Salary: Up to ₹300,000.00 per year

Schedule:

Day shift
Ability to commute/relocate:

Jodhpur, Rajasthan: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Required)
Experience:

Social media management: 1 year (Required)
Language:

English and Hindi (Required)
Work Location: One location