Job Description
Company Profile: Tring is India's leading new age digital platform connecting fans and celebrities digitally through various products like personalized video messages, live interactions, DM on Instagram, Star Hour etc. Tring has a roster of more than 10,000+ celebrities from Bollywood, TV stars, singers, regional movie stars, international stars, sports stars, music composers etc. with the likes of Saina Nehwal, Sayani Gupta, Daisy Shah, Shamita Shetty, Viswanathan Anand, Tulsi Kumar, Salim Merchant, amongst International celebrities like David Koechner, Enrique Arce, etc. to name a few. Tring is founded by Akshay Saini, Rahul Saini and Pranav Chabhadia, and the investors include celebrity photographer and movie producer Atul Kasbekar, along with industry leaders and start-up veterans: Kalyan Krishnamurthy (CEO of Flipkart), Sujeet Kumar (CEO of Udaan), Gaurav Munjal (CEO of Unacademy), Ekta Kapoor's Alt Balaji Entertainment, amongst others. Why should you join Tring? Our goal: Changing the gifting experience in India, pioneering the celebrity world for the fans, with a simple goal to connect fans with their favorite celebrity, for one and all. We believe in gender equality. The young team of Tring is ever enthusiastic and passionate to take it to the next milestone. The main job of this SEO writer is writing compelling content that meets prime search engine standards. They also know how to avoid problems like keyword stuffing, should have good creative expression with words, good research skills and fast typing speed, create or edit original articles in a way which appeals to the readers, having research and analytical skills. · Experience – 2-4 years · Work on long-form and short-form content and copy for organic search · Responsible for writing compelling and original articles as part of the strategy with titles, headings and descriptions, ability to research and write articles for various topics to catch the search engine eyes with keyword densities. · Editing and checking of errors in the articles. · Keyword research using various industry tools · Preparing a keyword portfolio of highly competitive keywords and soft words, and arrangement of these words with bizarre twists of diction to make the keywords fit into the text of the article relevantly · Formatting the keywords into a code to be easily picked up by search engines, incorporating the keywords into articles as titles. · Conducting research for new keywords and write copy that increases the search engine traffic of the website. · Content writer should know SEO, HTML, CSS and WordPress Key Skills/Experience: · At least 2-4 years' experience in SEO Content Writing · Excellent writing and editing skills in English · Bachelors in Marketing, English, Journalism or related field · A good understanding of all aspects of on-page and off-page SEO · Experience using Google Search Console and Google Analytics · Familiarity with other aspects of digital marketing · Excellent copywriting and reporting skills · Analytical mindset · A can-do attitude · Strong time management skills · A good team player
