Manager Partnership And Growth

Job description

Manager, Partnership And Growth – Automobile Service Company

Job Overview:

The Manager, Partnership And Growth for an automobile service company is responsible for identifying, developing, and expanding the franchise network of the company. This role involves market research, identifying potential franchise partners, managing franchisee relationships, and ensuring the successful launch and ongoing performance of franchise locations. The ideal candidate will combine strong business development skills with knowledge of the automotive service industry, and have a strategic mindset to drive franchise growth and profitability.

Key Responsibilities:

1. Franchise Network Expansion:

o Identify and evaluate potential frangchise opportunities in target markets.

o Develop and execute a strategic plan for franchise expansion, including identifying areas for growth and developing action plans.

o Conduct market research to analyze demand for automobile service franchises, competition, and local market conditions.

o Engage with potential franchise partners, presenting franchise opportunities, and guiding them through the process of becoming a franchisee.

2. Franchisee Recruitment:

o Attract and recruit new franchisees by marketing the company’s franchise model to potential candidates.

o Screen and evaluate potential franchisees to ensure they meet the company’s criteria for financial stability, operational capability, and brand alignment.

o Prepare and present franchise proposals, negotiate terms, and close deals with new franchise partners.

3. Franchise Development & Onboarding:

o Guide new franchisees through the onboarding process, ensuring they understand the company’s standards, operational guidelines, and training requirements.

o Provide initial and ongoing support to franchisees, including advice on site selection, location setup, and operational procedures.

o Coordinate the training programs for new franchisees and their staff to ensure a smooth transition and consistent service delivery.

4. Franchise Operations Support:

o Ensure that franchisees adhere to the company’s policies, brand standards, and operational guidelines.

o Assist franchisees in achieving operational excellence by providing ongoing support in marketing, customer service, inventory management, and service quality.

o Monitor franchisee performance, including profitability, customer satisfaction, and adherence to the company’s service standards.

o Regularly visit franchise locations to assess operations, resolve issues, and identify opportunities for improvement.

5. Franchisee Relationship Management:

o Build and maintain strong, positive relationships with franchisees to promote long-term success and loyalty.

o Serve as the main point of contact for franchisees regarding operational concerns, brand compliance, and growth opportunities.

o Conduct regular performance reviews and provide constructive feedback to franchisees.

6. Marketing and Brand Promotion:

o Collaborate with the marketing team to develop and implement marketing strategies that support franchisee growth and brand visibility.

o Ensure franchisees follow national marketing campaigns and adapt them for local markets.

o Assist franchisees with local advertising, promotional efforts, and community engagement to drive business growth.

7. Financial Management & Reporting:

o Oversee the financial health of the franchise network by ensuring franchisees meet financial obligations and achieve performance targets.

o Provide financial and operational guidance to franchisees to help improve profitability and reduce costs.

o Prepare and present regular reports on the performance of the franchise network to senior management, highlighting key metrics and opportunities for improvement.

8. Market Analysis & Competitor Research:

o Conduct regular competitor analysis and market assessments to understand industry trends, competitor activities, and customer preferences.

o Identify new business opportunities and evaluate the feasibility of entering new markets or regions.

+. Legal and Compliance:

o Ensure that franchise agreements, contracts, and all operations are compliant with local laws and regulations.

o Work closely with legal teams to draft, review, and update franchise contracts as needed.

10. Continuous Improvement:
• Recommend process improvements, operational efficiencies, and service enhancements based on feedback from franchisees and market research.
• Stay updated on trends in the automobile service industry and franchise development best practices.

Skills and Qualifications:
• Educational Requirements:

o Master’s degree in Business Administration (MBA) or a related field is preferred.

o A background in Automobile Management, Operations Management, or Franchise Management is a plus.
• Experience:

o 4-6 years of experience in franchise development, business development, or operations management, preferably in the automotive or service industry.

oProven track record of successfully managing franchise networks and supporting franchisee growth.

•Industry Knowledge:

oIn-depth understanding of the automobile service industry and market dynamics.

oKnowledge of franchise operations, legal aspects, and best practices for franchise development.

•Business & Negotiation Skills:

oStrong business acumen and strategic thinking skills.

oExcellent negotiation skills, particularly in contract management and franchise agreements.

•Communication Skills:

oExceptional verbal and written communication skills, with the ability to engage effectively with potential and existing franchisees, senior management, and other stakeholders.

oAbility to present and explain business strategies and complex concepts to franchisees in a clear, compelling manner.

•Leadership & Relationship Management:

oStrong leadership qualities and the ability to build and maintain positive relationships with franchisees.

oExperience in managing and mentoring teams, guiding franchisees to operational success.

•Analytical Skills:

oStrong analytical and problem-solving skills, with the ability to assess franchisee performance and market conditions.

oExperience in financial analysis and budgeting to support franchisees in achieving financial success.

•Travel Requirement:

oWillingness to travel frequently to franchise locations, especially during the initial stages of franchisee onboarding and regular performance reviews.

Additional Preferred Skills:

•Knowledge of franchise marketing, local advertising, and customer acquisition strategies.

•Familiarity with CRM systems, franchise management software, or project management tools.

•Understanding of digital transformation and its application to the automobile service industry.

Work Environment:

•The role involves a combination of office-based tasks and frequent travel to franchise locations.

•Interaction with franchisees, senior management, and cross-functional teams.

•A fast-paced, results-driven environment, where the focus is on expanding the brand's presence and maintaining the high standards of service.

Opportunities for Growth:

•With proven success in franchise development, the manager can progress to higher management roles such as Franchise Operations Director, Regional Franchise Manager, or even Vice President of Franchise Development.

The Manager Partnership And Growth plays a crucial role in driving the growth of the automobile service company’s franchise network. This position requires a strategic, business-oriented professional with expertise in franchise development, operations management, and the automobile service industry.

Place of Posting : NORTH EAST

Salary: 6 to 8 LPA

Training Period : 6 Month