Marketing and Brand Manager

Job Title: Marketing and Brand Manager

Location: Mumbai, India

Job Overview:

We are looking for a dynamic Marketing and Brand Manager to lead our marketing and sales

efforts, build relationships within the literary community, and expand our brand reach.

Job Responsibilities:

Offline Marketing
• Brand Awareness: Drive brand awareness through public engagements, promotional campaigns, events and partnerships with key stakeholders.
• Strategic Partnerships: Develop and maintain strategic collaborations with book communities, literary groups and festivals, book bloggers & media personnel and other relevant networks.
• Community Building: Build upon and strengthen The Bombay Circle Press’s reader community and presence in the literary community.
• Event Management: Organize and manage brand & book-related events, author signings, and other community-building events that foster reader engagement.
• Advertising: Explore & execute advertising opportunities. Plan, manage and execute brand-related and book-related advertising campaigns.

Digital Marketing
• Social Media Marketing: Oversee the social media content ideation across social media platforms. Work closely with the Junior Marketing Executive to ensure refreshing and upbeat content for socials.
• Content Development: Work closely with the Junior Marketing Executive to create engaging content for newsletters, blogs, and SEO-optimized articles to drive online visibility.
• Collaborations and Influencer Marketing: Plan, coordinate and manage online collaborations and influencer partnerships to expand brand reach.
• Promotional Materials: Design and distribute promotional materials to support brand-building and book marketing efforts.

Sales
• Bookstore Relationships: Build and maintain relationships with bookstores to support distribution efforts.
• Stocking and Display Management: Work closely with the distribution manager to oversee book stocking, timely restocking, and effective in-store product displays.
• Sales Strategies: Develop sales strategies in line with overall marketing objectives to maximize reach and revenue.

Preferred Qualifications:
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3+ years of experience in marketing and/or sales, preferably in publishing, media, or creative industry.
• Strong understanding of digital marketing tools, social media platforms, and community engagement strategies.
• Excellent communication and interpersonal skills for networking and building partnerships.
• Ability to manage multiple projects, prioritize tasks effectively, and work in a dynamic, fast-
• paced environment.

Why Join Us?

At The Bombay Circle Press, you'll have the opportunity to work in a creative, collaborative

environment where storytelling is celebrated, and your ideas can shape the future of publishing.

Join us in building a literary community that connects authors and readers.

To Apply:

Email your resume and a cover letter to team@thebombaycirclepress.com detailing your

experience and interest in the position. We look forward to meeting candidates who are as

passionate about books and storytelling as we are!

About The Bombay Circle Press:

The Bombay Circle Press is a publishing house dedicated to elevating new voices and celebrating

stories from all walks of life. We specialize in bringing a diverse range of voices and stories to life,

connecting authors and readers through authentic, compelling narratives.