Marketing Coordinator

Are you passionate about driving business growth and staying ahead of the curve in digital marketing?

Northern Security is seeking a highly motivated and experienced Marketing Co-ordinator to join our dynamic team at our Carlisle office.

About Northern Security
We are an independent local security services business committed to nurturing and developing our people.

About the Role
In this key position, you will play a critical role in shaping and executing our marketing strategy, directly contributing to the growth of our brand and sales.

Digital Marketing
This encompasses a range of critical digital channels and tactics, including:

Social Media Marketing
Develop and implement engaging content strategies across key social media platforms (LinkedIn, TikTok, Facebook, Instagram). This includes creating high-quality, platform-specific content (text, images, videos, stories), managing content calendars, fostering online communities, analysing performance metrics, staying ahead of social media trends, and planning, executing, and managing paid social media campaigns, tracking and reporting on KPIs.

Search Engine Optimisation (SEO)
Optimise all marketing copy (website content, social media posts, email newsletters, etc.) for search engines to drive organic visibility and traffic.

Website Management
Maintain and update the company website, creating and editing website content (pages, blog posts, landing pages), collaborating with developers on website improvements, and ensuring optimal website performance and user experience.

Content Marketing
Create compelling content across various formats to attract and engage target audiences. This includes:

Crafting persuasive and engaging copy for a variety of marketing materials, including website content, social media posts, email newsletters, award submission brochures, customer communication documents, and press releases.
Travel to client locations to gather content and develop compelling case studies that demonstrate the value and impact of Northern Security's services.
Requirements
To be successful in this role, you will need:

Experience in a marketing role, with a strong focus on digital marketing
A deep understanding of social media platforms and best practices
Exceptional copywriting and communication skills
Excellent project management skills, with the ability to prioritise tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment
Strong analytical and problem-solving skills
Excellent interpersonal skills and the ability to collaborate effectively
Key Benefits
You will enjoy:

A competitive salary
Opportunities for career growth in a rapidly expanding industry
20 Days holiday plus Bank Holidays