Marketing Manager

Job description
Job Description:

Role: Marketing Manager

Salary: £35,000-£40,000 per year (dependent on experience)

Hours: Monday-Friday, 7.30am-4.00pm (40 hours per week)

Location: Coleshill, Birmingham

NCF Living is a growing company, looking for a passionate and dedicated Marketing Manager to support its expansion. NCF is one of the fastest growing furniture chains in the UK, and this is a really exciting time to join our company!

We are looking for a Marketing Manager to join our team, to manage the marketing strategy, public relations and advertising activities of the company. We’re looking for a creative individual who will bring their own talents and flair to our company, to elevate our brand and support our online growth.

Responsibilities:

Develop and execute comprehensive retail marketing strategies to drive store traffic and sales

Collaborate with cross-functional teams to create compelling in-store promotions, displays, and campaigns

Conduct market research to understand consumer behaviour, industry trends, and competitive landscape

Plan and implement product launches, ensuring effective communication and promotion

Manage the creation of marketing collateral, including signage, displays, and promotional materials

Oversee social media campaigns and email marketing, to drive online and offline traffic

Analyse sales data and customer insights to optimise marketing strategies and improve campaign performance

Collaborate with retail teams to ensure brand consistency and enhance the overall customer experience

Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations

Attending industry events, conferences and trade shows

Manage the planning, development and implementation of marketing strategies to promote our products and brand

Oversee the photography of products, utilising our in-house studio

Requirements:

Proven experience as a Retail Marketing Manager or in a similar role

Strong understanding of retail operations, merchandising, and customer behaviour

Excellent strategic thinking and analytical skills

Creative mindset with the ability to develop innovative and effective marketing campaigns

Strong project management skills, with the ability to multitask and meet deadlines

Excellent communication and interpersonal skills

Proficiency in digital marketing tools and platforms

Familiarity with retail software and analytics tools

Bachelor’s degree in marketing, business or a related field

Passion for retail and a customer-centric mindset

Excellent copywriting, editing and proofreading skills

Knowledge of content management systems and automated marketing software