Mirraw | Executive | Digital Marketing
- Category: Digital Marketing Expert Jobs
- Location: Mumbai, Maharashtra
- Job Type: Full Time / Part Time
- Salary: Estimated: $ 19K to 32K
- Published on: 2025/09/21
Responsibilities
• Help setting up correct ad tech, ad tracking and reporting. Work with other teams and 3rd parties for proper implementation.
• Drive analysis and insight generation to feed proper decision making
• Develop performance marketing campaigns across a range of channels such as paid search, ads, Facebook / social media ads, retargeting, display, and affiliate programs
• Work with Google, Facebook and agencies to determine areas of opportunity and drive customer acquisition improvements through constant optimizations
• Grow sales and measure performance against ROI and KPI targets Develop A/B testing ideas and test targeting and creative variations for performance improvements
• Work closely with the rest of the internal team as well as external partners to optimize online content and improve conversion rates
• Identify new channels and opportunities for growth and test their effectiveness
• Work with technical On-boarding, sales, development, marketing and product teams to identify and solve issues blocking advertiser performance
• Provide oversight and root cause analysis of issues affecting Experience in E- Commerce and Digital Marketing preferably within the fashion industry
• A proven track record of successful paid marketing campaigns
• In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), and content distribution and placement networks
• Hands on experience in handling marketing budgets and forecasting/reporting results
• Outstanding communication, presentation and leadership skills
• Excellent organizational and time management skills
• Strategic thinker with great analytical skills
(ref:updazz.com
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