Pepper Content | Copywriter

Job description
Job Description: Product Marketing Copywriter (Pune)

Position: Product Marketing Copywriter

Location: Pune

Company: Pepper Content

Reports To: Content Manager

About the Role: We are seeking a knowledgeable and detail-oriented Product Marketing Copywriter to join our team in Pune. In this role, you will work closely with business product teams to write product content, strategize, proofread, and drive quality control throughout the process.

Key Responsibilities:

● Product Content Creation: Develop clear, concise, and compelling product content that aligns with company’s brand voice and marketing goals.

● Strategy Development: Collaborate with business product teams to strategize and create effective marketing content that highlights product benefits and features.

● Quality Control: Proofread and edit content to ensure accuracy, consistency, and adherence to brand guidelines.

● Collaboration: Work closely with the marketing, content, and product teams to ensure cohesive and effective communication.

● Industry Knowledge: Stay updated on insurance industry trends and incorporate relevant insights into product content.

Qualifications:

● Experience: Minimum of 3-5 years of experience in product marketing copywriting, preferably in the insurance industry.

● Skills:

○ Exceptional writing, editing, and proofreading skills.

○ Strong understanding of marketing principles and product positioning. ○ Ability to translate complex product information into clear and engaging content.

○ Knowledge of the insurance industry and its regulatory requirements.

● Education: Bachelor's degree in Marketing, Communications, or a related field.

● Traits:

○ Detail-oriented with a strong focus on quality.

○ Excellent organizational and project management skills.

○ Ability to work independently and as part of a team.

○ Strong communication and interpersonal skills.