Performance Marketing Executive

3 hours ago
Full–time
No Degree Mentioned
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Job description
Experience: 1-2 years of experience • Creating and executing a strong performance marketing strategy & execution plan. • Creating new media plans for new clients and maintaining the performance of the ads on daily basis for existing client ad accounts. • Developing and managing digital prospecting and lookalike, remarketing campaigns. • Weekly review meetings with clients every 14 days or on monthly basis to showcase the working of the ads and the stats. • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC and ROAS. • Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels • Identifying and testing new channels to continue to meet or exceed established critical metrics • Working closely with the management to share funnel conversion improvement ideas, feedback & present results. • Creating ads on near AdWords, Facebook ads manager, and other portals like LinkedIn, True caller, Native platforms like Outbrain, Taboola, etc., and tracking and measuring as per the KPIs decided. • Creating pixels for new clients, managing the pixel for existing clients, near analytics, tag manager, and all the other tracking parameters required to run a successful campaign. • Making sure all the client requirements with respect to CAC and ROAS are met as per the given timelines. • Maintaining ad performance sheets for every client on separate excel. • Working closely on lead generation, traffic, conversion, and app download campaigns for clients given. Job Types: Full-time, Permanent Pay: ₹15,000.00 - ₹30,000.00 per month Schedule: • Day shift Application Question(s): • How Many Years of Experience do you have in GOOGLE ADS? • How Many Years of Experience do you have in FACEBOOK ADS? Experience: • Performance marketing: 1 year (Required) Work Location: In person