Product Marketing Specialist

Job description

Imagine a Career where your creative inspiration!

Crewman Solution Pvt Ltd. is seeking talented Digital Marketing Analysts with expertise in Online Marketing tools and technologies.

Essential duties and responsibilities:
• Tracking, reporting, and analyzing paid search engine and social media campaigns.
• Search Engine Marketing (cost per click/CPC), Display Media, Social Networks, and leveraging Analytics.
• Responsible for the management of the client's CPC campaigns (AdWords, Bing, 2nd tier engines, vertical portals or channels, etc.)
• Keyword research, developing ad copy, engine selection budget allocation, landing page selection, CPC, and bid management overall account strategy.
• Report internally to the digital marketing head on performance, results, and campaign challenges, along with new ideas.
• Create associated keyword expansion roadmap, working with the content team to develop relevant ads.
• Managing SEM budgets and Daily/ Weekly/ Monthly Activities.
• Develop, implement and maintain paid search strategies and recommendations.
• Deploying SEM best practices across accounts, campaigns, and devices.
• Work towards improving the SEO of the website by working on the Shopping Ads, Performance Max campaigns are a must.

Desired Candidate Profile
• We are looking for Graduates with Postgraduate diplomas in Marketing with 2-4 yrs. experience (E-commerce) in Search engine marketing and/ or Search engine optimization.
• Experience managing paid search programs for well-established Media Agencies / Online or Dotcom companies.
• Ability to analyze data through web analytics and expert knowledge of Google Analytics and Google AdWords.
• Working knowledge of HTML.
• Excellent verbal/ written communication skills.
• "Best Practices" knowledge of Search Engine Marketing tactics and guidelines is preferred.
• Attention to detail and the ability to multi-task successfully is a must.
• Analytical thinker - - able to come up with solutions - - A problem solver.
• Additional Information All your information will be kept confidential according to EEO guidelines.

Company Name: Crewman Solution Pvt Ltd.

Website: https://crewman.in/

Address: C 224 1st Floor Sector 63, Noida – 201301

Contactable Person: Ranjana Bisht ++1-85+565+5+405